Theories Flashcards

1
Q

Smash the patriarchy
Bell hooks

A
  • being a feminist - political commitment
  • opposite to what men portray women as
  • Includes patriarchal hegemony term
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2
Q

Narrative
Tzvetan Todorov

A
  • study of narratives
  • Equilibrium, disruption, recognition, attempt to repair, equilibrium or new equilibrium
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3
Q

Genre
Steve Neale

A
  • incorporate repetition and difference
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4
Q

Theories of representation
Stuart Hill

A
  • How representations are constructed
  • Stereotyping, reduces people/things to few simple characteristics/ traits
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5
Q

Theories of identity
David Gauntlett

A
  • Media helps to construct identities
  • producers layer identities for different audiences
  • E.G - boy band with diff personalities and looks
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6
Q

Leisbet van zoonen
Feminist theory

A
  • gender is a product of discourse
  • objectification of woman’s bodies
  • The media shows mens ideological views on women
  • E.G - Mother, wife, daughter, sexualised object/career)
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7
Q

Male gaze
Laura Mulvey

A
  • gender presented to give pleasure to audience
  • E.G - girls in james bond movies
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8
Q

Theories of ethnicity + post colonial
Paul Gilory

A
  • Black/ethic characters may still be represented in less independent, efficient ways
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9
Q

Uses and gratification
Blumler and katz

A

Inform,educate,entertain, can be used as an escapism or social interaction

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10
Q

Cultivation theory

A
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