Theories Flashcards
1
Q
Smash the patriarchy
Bell hooks
A
- being a feminist - political commitment
- opposite to what men portray women as
- Includes patriarchal hegemony term
2
Q
Narrative
Tzvetan Todorov
A
- study of narratives
- Equilibrium, disruption, recognition, attempt to repair, equilibrium or new equilibrium
3
Q
Genre
Steve Neale
A
- incorporate repetition and difference
4
Q
Theories of representation
Stuart Hill
A
- How representations are constructed
- Stereotyping, reduces people/things to few simple characteristics/ traits
5
Q
Theories of identity
David Gauntlett
A
- Media helps to construct identities
- producers layer identities for different audiences
- E.G - boy band with diff personalities and looks
6
Q
Leisbet van zoonen
Feminist theory
A
- gender is a product of discourse
- objectification of woman’s bodies
- The media shows mens ideological views on women
- E.G - Mother, wife, daughter, sexualised object/career)
7
Q
Male gaze
Laura Mulvey
A
- gender presented to give pleasure to audience
- E.G - girls in james bond movies
8
Q
Theories of ethnicity + post colonial
Paul Gilory
A
- Black/ethic characters may still be represented in less independent, efficient ways
9
Q
Uses and gratification
Blumler and katz
A
Inform,educate,entertain, can be used as an escapism or social interaction
10
Q
Cultivation theory
A