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MEDIA > Psychographics > Flashcards

Psychographics Flashcards

1
Q

Aspirers

A

want to appear rich and attractive

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2
Q

Reformers

A

want social change and unimpressed by status, make decisions based on values

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3
Q

Explorers

A

adventurous, take risks

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4
Q

Mainstreamers

A

Crowd followers

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5
Q

Strugglers

A

people who find it hard to achieve

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6
Q

Succeder

A

succesful person

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MEDIA (10 decks)

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