Theories Flashcards

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1
Q

What was Janet Holmes (1992) theory?

A

There are 37 negative words for men and over 200 for women

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2
Q

What was Julia Stanley’s (1997) theory?

A

Male roles more important as they are the unmarked term whilst female roles are changed-marked terms

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3
Q

What were Martin Joos 5 levels of formality?

A

-frozen
-form
-consultative
-casual
-intimate

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4
Q

What was Norman Faircloughs theory?

A

Synthetic personalisation

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