Theodor Adorno

Question 0

What does the term Cultural Industry refer to?

Answer 0

• The idea that large corporations (who produce standardized cultural goods) manipulate mass society into passivity.
• Products of Capitalism
• The idea that mass produced culture is dangerous and creates false psychological needs.

Question 1

Who was Theodor W. Adorno?

Answer 1

• German sociologist, philosopher and musicologist (20th Century)
• Studied Critical Theory of Society (Frankfurt School)
• Coined the term “Cultural Industry” (Effects of Mass Media)