THEME 4 Flashcards

1
Q

BOOM

A
  • Mass production - breaking manufacturing down into small series of steps which allocated more employment for example, Henry Ford’s car factory mass produced goods were sold quick and at a cheaper price. Hence this attracted manufacturers to buy and sell goods esp car parts and radios. There was a new method employed that was given a scientific basis as each step was broken down and a worker was assigned to that case.
  • System good in factories were wages were stable + good working conditions.
  • Fed policies - they hated any gift intervention however they still kept the wartime subsidies for farmers and kept prices low in order to help - hire purchase scheme available.
  • Industries further changed as they used mechanisation - technological boom - older industries as textile became out dated.
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2
Q

POST WAR DEPRESSION

A

-During war - farmers told to produce more wheat and given subsidies to do so - some took out loans to buy farmland and machines – mechanisation=smaller number of workers=unemployment. They made a lot of profit however after the war the production of wheat was too much and nobody bought it so prices reduced severely. Farmers growing cotton also had trouble due to boll wheevil.
INDUSTRY - strikes in 1919 and 1920 - local and nation-wide for the conditions that workers had thus they faced unemployment. older industries in the north and the east were in decline and the coal industry lost out to other fuels likee water power.
1900 - coal power produced 90% of energy supplies however by 1930 the figure fell to 30%.
- laissez faire theory - isolationist = tariffs on foreign good however other countries did too hence exports failed.

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3
Q

STOCK MARKET

A

1920 - prices of shares increased massively in the new industries - people bought shares for a long time and the dividends paid out. Media highlighted that as share prices rose it was easy to make money and sell them late hence everyone began buying - resulting in a bull market however there was its own boom cycle too as people bought and sold shares. They also began buying on the margin - borrowing money from banks.

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4
Q

BUST

A

1929 - boom cycle went bust as people who could afford to buy goods had already bought them hence demand fell. companies did not cut production hence product built up in the warehouses. Unemployment soared and wages were cut, federal reserve board tried to control the depression by tightening the money supply but this made a lot of things worse. Stock prices began to fall as investors kept selling their shares - a bear market replaced the bull as people invested heavy on credit and feared losing money/ stock exchange also closed.

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5
Q

THE Great Depression

A

-Wall st crashed deepened the crisis and banks went bankrupt - people lost homes and mortgages.

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6
Q

ECONOMIC INFLUENCES : THE SECOND WORLD WAR AND POST WAR AFFLUENCE 1941 TO 1969

A

Boosted the economy - there was a huge demand for consumer goods that had previously been missing coz of the war which made the transition easy between war life and normal life. Production increased $213 billion in 1945 to $280 bil in 1950.

  • Businesses boomed - employed more workers and increased their wages.
  • Govt came down hard on strikes, when coal miners went on strike Truman took personal control - took over rail workers too they marooned 90k passys and 20k goods thus threatened to draft them into army .backed down
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7
Q

BABY BOOM

A

-increased goods for children.
1947 nappy sales = $32 million and in 1957 = $50 million
Toy manufacturers made $1.6 million by 1959 too. 1940 = 2,559,000 births but by 50 this increased to 3.632 million births. more toddlers = more schools= more consumers.

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8
Q

FARMERS

A

did well, had subsidies from the government - demand for farm produce at home and abroad also grew steadily.

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9
Q

GOVT SPENDING

A

Trumans fair deal policies - govt provided support for all those leaving the military after the war tis included a payment, payment for end unto 12 months, medical bills and loans to buy houses and loans. 12 million did the GI bill.
Govt also increased the amount of social payments and 1949 slum housing clearance replaced slums and 810,000 low income houses built.

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10
Q

THE SUBURBS AND HOW THEY SIGNIFIED CHANGE

A

-they were a visible sign of economic growth in the USA, factories colleges and universities moved outside the city where there was more land. The govt funded the building of roads and buildings and the 1956 interstate act emphasised this. This allowed 41,000 miles and they were willing to invest in the suburbs too. The levett company specialised in mass produced houses that were quick and cheap to build which led to levittowns in the north east. 17,000 homes in long island for 82,000 residents which were under $7000

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11
Q

continuing economic changes and shifts

A

There was a shift in where the consumer goods came from as there was an increase in the consumer demands, the USA was losing its position as the country of technological advances - they had created radios but did not do enough to advance them.

However, there was a shift from the north and east part of the country to the south where there was more of an availability for land this was because of wartime investment and production especially in military and air craft. - development of air con attracted people there - better jobs and better weather led to them emptying out the inner cities.

in the 1950’s, they govt moved away from the new deal thinking which was to increase govt spending even if it increased the budget deficit. However, in the new economic strategy they wanted to keep interest rates low therefore increase money supply which they thought would keep a hold in inflation however in 1952 there was 4162 in circulation not counting any savings however in 1962 there was $215.8 billion.

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12
Q

1960’s and the economics

A

The usa lost its place as the main exporter as the vietnam war was draining govt finances and it was also caused by the social welfare payments. They were increasing money supply however inflation was still rising as it helped them meet the social and welfare payments. However the amount of gold that the govt had kept failing so the balance between gold reserves and money reserves was out of balance, increased inflation.

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13
Q

1960’s and the economics

A

The usa lost its place as the main exporter as the vietnam war was draining govt finances and it was also caused by the social welfare payments. They were increasing money supply however inflation was still rising as it helped them meet the social and welfare payments. However the amount of gold that the govt had kept failing so the balance between gold reserves and money reserves was out of balance, increased inflation.

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14
Q

GOVT ACTION

A

Could not cope with the economic crisis of the 70’s as 3 crisis’ happened propelled by the rising fuel prices and rising food prices. Govt spending was quite high due to social security payments and pensions in the consumer index fund 1972 and 1974.
The vietnam war upon ending had saved money however it was used up when giving soldiers health benefits and education.
It was too scared of the public’s reaction as they striked at inflations and unemployment rises. Although the social domestic payments helped the people it was supposed to, it put the govt into deeper debt. However the crisis also affected a vast majority of people, some people were living in their credit, going deeper in debt themselves., homes repossesed and they became homeless. Govt welfare.

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15
Q

ENERGY PROBLEMS

A

Two fuel crisis’s in the 1970’s - fuel shortages, long lines speed limit of 55mph in the first crisis and food rationing.

  • In 1974 the arab israeli war the organisation of petroleum exporting countries supported palestine, whereas usa didn’t. OPEC put prices up by 70% and embargoed the oil being exported to USA and every other country supporting israel. Jan 1974, oil prices higher by 4x
  • 1979 there was another fuel crisis, no fuel rationing and only lasted 3 months.
  • Impact: it affected those who drove, people as young as 15 could drive, it also created high levels of discontentment in the govt, people felt that the govt could not handle the crisis and it also made things worse. Consumer confidence affected and also govt confidence too.
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16
Q

confidence crisis

A

People already felt that the govt was incapable of restoring the crisis, the soaring fuel prices set inflation high, and unemployment rose from 5.8% to 7.1% between a year. Ppl scared to spend.
July 1979, carter addressed the nation and said that the biggest crisis was not energy crisis, but it was confidence. He tried to recreate Roosevelt’s fireside chats but did not have the same impact. The public was unlikely to support him when he asked for a cut in living standards – reminded people of the great depression.

17
Q

TO WHAT EXTENT DID LIVING STANDARDS CHANGE 1917 TO 1941 - age rate

A

Living standards improved a lot, at least from the 1920’s.
White people had a higher life expectancy in 1905 it was 48 but in 1980 it was 74.4. Non white people had the life expectancy of 33 years which increased to 69 years.

18
Q

STANDARDS OF LIVING

A

Home ownership- in the 1920 census, only 7million people owned homes whereas 13 million rented. However, by 1940, this increased significantly to 20 million and 15 million.
Running water- 3% had no water at all, 60% had no indoor flushing. Ethnic minorities had to use shared facilities.
Lighting 79%% had no lighting, they relied on gas and candles
Heating- 11% had no heating
Radios – 82% –estimated

19
Q

SPENDING MONEY

A

As time went on, there was an increase in spending, especially in retail stores. By 1929, 30% of retail shops sold all goods in the USA. JC penney expanded too. People began spending more on eating out after the great depression as they had been deprived of this in the Great Depression, spending money gradually increased. The household market increased too under the REA – Roosevelts electrical administration – houses ran on electricity

20
Q

health

A

The nation’s health was significantly improving as the death rates for TC, cholera and other diseases began to decrease rapidly. The government began investing more in healthcare, esp for poorer people. - in 1917 it spent 3.1million on healthcare but in 1940 it was 37.2million

21
Q

education

A

The proportion of children going to school rose by 70%, it was a clear indication of a better life as before, children left school at 14 to work. The baby boom meant that there were more babies being born which meant that more consumers needed schools and facilities so they can grow up and spend for the economy. The labour legislation in 1940 banned those under 15 from working – they were to be educated.

22
Q

farmers

A

However, farmers did not have a good quality of life as they earned less than 1/4th of white wages and earned 300 dollars a year. White people still lived in better places than non-white people.

23
Q

LIVING STANDARDS BETWEEN 1941 TO 60 CONSUMERS

A

Instead of buying being the ‘American way’ in the war, scrimping and making do was patriotic as they were investing their time and resources into war effort – the industry focussed on creating war goods and ammunitions however after the WW2, there was a huge economic boost which allowed civilians to spend more on themselves – furthermore, after the war was done – goods were mass produced and offered in different varieties and colours such as ford made cars in diff colours. They found that constantly updating their products attracted people more thus, they did that. Advertisements encouraged people to buy more through TVs

24
Q

THE IMPACT OF TV

A

Initially, tv’s had very little impact as the reception was limited to bigger cities – in 1950, only 9% of homes had TV whereas in 1960 – 85% did – it took off rapidly because the installation was not as hard as others made it sound. As Tv ownership increased, so did the stations as they offered a range of channels for entertainment. Men enjoyed sports and news. People began staying in more it was a form of leisure for them. The increase in tv meant people also had more money.

25
Q

CONSUMERS AS TARGETS

A

Manufacturers made sure that their products had different targets in society such as for men, women and children. For children, plastic toys increased as they were cheaper to create than steel toys, so it was them pester power that made the parents buy it for the. 1955 Davy Crockett was a tv hero – in 1955 in just 5 months 100million outfits sold. Women were targeted for their pester power through the notion of household appliances – washing machines, hoovers, cleaning programmes which helped their household tasks be faster.

26
Q

HEALTH AND NUTRITION

A

During the war, food was rationed therefore people were deprived of eating goods such as sugar and processed meat. Coca cola made 55.7m in 1950 but made 79.1m in 1959 – due to this there were obvious health implications – people began to smoke more hence there was poor diet and higher cholesterol.

27
Q

TEENAGE CONSUMPTION

A

Teenagers were significant consumers in the 1950’s, a 1959 survey showed that teenagers spent at least 10bill a year on transport which was 38% - car related – 1.5million owned cars.
Clothes and sport where 24% teenage girls spent a lot on makeup – 20million on just lipstick
16% on entertainment – they spent 75million on records movie makers began making high school rom coms to attract a younger audience which they did.

28
Q

1960 BEING BETTER THAN THE 1940’S

A
  • CENSUS showed 62% owned homes and 43.6% 1940
  • Running water: 93% 1960 and 85% bath and shower and 69.9 1940
  • Heating: 1.7% homes had no heating at all 1960 and 11.3% 1940
  • Radios: 92%. TV 85% Phone 78.5%
29
Q

LIVING STANDARDS BETWEEN 1961 AND 1980

A

The divide between the rich and the poor significantly increased as white workers earned just under 13,000 annually whereas managers earned under 400,000 in 1979.

30
Q

PROBLEMS FOR THE NON WHITES

A
-it was harder for non-white people to be hired, they were the last hired and the first fired. The average income for the black famillies was 3230 whereas for white people it was 5835 – Action by presidents such as Roosevelt was slow coming and often caused resentment – it was often unhelpful
White people were chosen for their colour as opposed to being seen for their abilities – they excelled in accountacy or law whereas black people were less successful. The black middle class made up 27% of the black workers in 1970 and there was a small percentage in the suburbs
31
Q

PROBLEMS NON WHITES FACED - HOUSING

A

12% of white americans and 41% of non whites were living under the pov line. There was also problems in the inner cities where housing became an issue – a lot of people had moved away, the situation became grim. Landlords did not repair any damages and to have an insurance claim, they burned the houses down – they were struggling for money.

32
Q

FED GOVT AND ANTI POVERTY POLICIES

A

President Kennedy set up the new frontier which was to pass anti poverty laws however he was asssasinated thus, Pres Johnson created the great society which actively did this. He set up the independent agency, with a staff over 130 and budget of 960million to run policies.
He stressed that poverty was the issue not the people
Social welfare programmes were extended to cover more people however the scale of the problem was large and the fundings were not enough.

33
Q

COMMUNITY ACTION PROGRAMME

A

Make a big diff
Women
Collected data on the biggest locaL problems and presented projects to solve them.
Memphis – high infant mortality – worked with free clinics to provide bef and after birth care – used all over the country.

34
Q

LEGISLATIONS AND MEASURES

A
  • KENNEDY EXEC ORDER for food to people in chronic unemployment
  • KENNEDY JUNE 1961 HOUSING ACT low interest loans and low income housing
  • JOHSNON AUGUST 1964 OEA/economic opportunity Act gives 947 million to fund projects, helps work schemes, over 1000 CAP’s based in deprived areas etc
  • JOHNSON 1964 FOOD STAMPS reached 15 mill people
  • JOHNSON 1966 CHILD NUTRITION ACT expand school funding on lunch, free breakfast, and free milk funds.
35
Q

INFLATION TRUMAN 1950

A

Under the office of price administration, prices remained good however it was shut down in 1946 where prices jumped 25% in 2 weeks. However they reached a balance and Truman set up 1946 employment act which allowed council of economic advisers, to help manage economy. He made taxes go down as well as prices which allowed more consumer confidence.
Consumer confidence restored as well as presidential confidence too.