Theme 1.2 Market Flashcards
Formula for Price Elasticity?
% change in demand
% change in price
Demand?
the amount that society is willing and able to buy at a set price at any given point in time
What is the demand curve?
a straight line on a curve that shows us how many quantities will be sold per price
If price decreases, QD increases
What is the demand curve?
a straight line on a curve that shows us how many quantities will be sold per price
5 factors leading to a change in demand?
Changes in price of substitutes/complementary goods
Change in consumer incomes
Seasonality
Advertising
Fashion, tastes and preferences
What is a substitute?
A product that acts as an alternative, creating competition e.g. Samsung and Apple
What is a complementary good?
A product that is bought alongside a good or service e.g. chips with fish
Is the relationship between price and quantity demanded positive or inverse?
inverse
5 factors that lead to changes in supply?
Change in production cost - wages, raw materials, energy prices
Introduction of new technology - Cheaper in long run as less labour needed, cheaper per unit
Indirect taxes - Value added taxes, if taxes are increased it makes cost per unit more expensive
External Shocks - Unexpected events out of businesses control but have direct impact on level of supply (natural disasters, inflation, COVID)
Government subsidies - Finance provided by the government to encourage suppliers to produce making it cheaper for them
What is supply?
the amount of a good or service that produces are willing and able to sell at any given price
What does the supply curve indicate?
If suppliers are paid more, they will offer higher quantity supply
What is a normal good?
One where if consumer income increases, demand will increase and visa versa (has a + sign)
What is a subsidy and why is it good for the business?
Finance provided by government to encourage suppliers to produce —> cheaper to produce a product
What is an external shock?
Unexpected events out of the businesses control but have a direct impact on level of supply e.g. natural disasters, inflation
What is an indirect tax?
value added taxes or duties that makes the cost per unit more expensive