the role and influence of the media

Question 1

give some analytical evidence of declining sales of physical press..

Answer 1

3.9 million buyers in 1997, and 1.4 million in 2019

Question 2

what is the most consumed media in terms of political information?

Answer 2

TV

Question 3

give me some analytical evidence of decline in viewers on TV politics

Answer 3

party leaders debate in 2010, 9.6 million watchers and in 2017 there was 3.5 million, and may did not attend this

Question 4

why did may not attend this ?

Answer 4

she was too afraid after seeing the grilling that Cameron got when he ran in 2010, but states that he regrets it

Question 5

what is the type of media that produces short, brief and simple political information

Answer 5

RADIO

Question 6

whats the type of media that is not subjected to the same regulations as others

Answer 6

ONLINE

Question 7

what is the type of media that has surveys of public opinion, used by the media for analytical purposes and to make predcitions

Answer 7

OPINION POLLS

Question 8

give me an example of when votes can be impacted by opinion polls..
( 5 points )

Answer 8

• 2015 conservative win
  *looked like it was going to be a close turnout
  *May made lib dem voters switch to conservative to avoid a labour
  *ukip and snp votes were high too
• however, voting polls were so inaccurate as they were mostly online and done by young people