The Marketing Mix Flashcards

You may prefer our related Brainscape-certified flashcards:
1
Q

What are the 4 P’s?

A

Price
Product
Promotion
Place

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2
Q

What is Place?

A

Determined by what customers are willing to pay and production costs

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3
Q

What is Product?

A

Involves the goods, services, or idea used to satisfy costumer needs.

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4
Q

Promotion

A

Involve the process of making the product to the customer.

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5
Q

Distribution Channel?

A

How to send your products to services to the customers.

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