The Influence of Media and Information to Communication Flashcards
etymology of the word communication; Latin word
unum
simple Latin word “unum” means ___ in English
one
If the participants in the communication process have not yet attained a _____ ________ of a message, communication is not yet completed.
mutual understanding
Participants in the communication process do not have to rely on ______ and _______ languages.
written and oral languages
Anything perceived by the _______ can be used to communicate.
Anything perceived by the senses can be used to communicate.
Communication may seem to be a process involving two or more persons, but the fact is, this may take place with only one participant. This is ___________ communication, or communication within a person.
Intrapersonal communication
A communication which happens among participants, as in the case of chat, dialogues, classroom discussion, and book reading
interpersonal communication
A communication which takes place within a large group of participants. Social media vlogs, TV and radio broadcasts, and newspapers are all tools for this
mass communication
Time and space may affect but not _________ communication. We owe this to _______.
prevent; technology.
Time and space may affect but not prevent communication as we owe this to technology.
presents a simple, linear model of communication that signifies its process and function to society.
Laswell
Surveillance of the environment (?)
the watchdog
Correlation of components of society (?)
the policy maker
Cultural transmission between generation
the educators
He states that there are three functions of communication:
a. Surveillance of the environment (the watchdog)
b. Correlation of components of society (the policy makers)
c. Cultural transmission between generation (the educators)
Harold Dwight Laswell
What are the 5 elements of communication according to Laswell’s model?
Communication
Message
Medium
Receiver
Effect
This early model of communication emphasizes a factor that affects the transmission of message through the channel – noise.
Shannon-weaver
anything that disrupts the channel during the flow of message from the sender to the receiver.
noise
This model of communication is unique because it is not linear; rather, it is circular.
osgood-schramm
element that serves as the decoder’s reply to the encoder.
feedback
form highlights the shifting roles of the encoder (source) and the decoder (receiver).
osgood-schramm
This model is similar to Osgood and Schramm’s model because of their circular nature. However, ________ gives an additional interpretation in order to explain the DYNAMISM of communication.
Dance Helical Model
Dance explains that communication is _______ or evolutionary
dynamic
In dance helical, Dance means that _____ must be result of communication, and this __________ must be constant as communication progresses.
CHANGE
must be a result of communication and must be considered as a constant as communication progresses
The last communication model presented in this SLM is similar to Dance’s Helical Model in terms of presenting the evolutionary aspect of communication. But ______________ highlights the ideal end product of this dynamism: the SENSE OF MUTUAL UNDERSTANDING.
Kincaid’s Convergence Model