The Influence of Media and Information to Communication Flashcards

1
Q

etymology of the word communication; Latin word

A

unum

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2
Q

simple Latin word “unum” means ___ in English

A

one

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3
Q

If the participants in the communication process have not yet attained a _____ ________ of a message, communication is not yet completed.

A

mutual understanding

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4
Q

Participants in the communication process do not have to rely on ______ and _______ languages.

A

written and oral languages

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5
Q

Anything perceived by the _______ can be used to communicate.

A

Anything perceived by the senses can be used to communicate.

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6
Q

Communication may seem to be a process involving two or more persons, but the fact is, this may take place with only one participant. This is ___________ communication, or communication within a person.

A

Intrapersonal communication

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7
Q

A communication which happens among participants, as in the case of chat, dialogues, classroom discussion, and book reading

A

interpersonal communication

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8
Q

A communication which takes place within a large group of participants. Social media vlogs, TV and radio broadcasts, and newspapers are all tools for this

A

mass communication

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9
Q

Time and space may affect but not _________ communication. We owe this to _______.

A

prevent; technology.
Time and space may affect but not prevent communication as we owe this to technology.

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10
Q

presents a simple, linear model of communication that signifies its process and function to society.

A

Laswell

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11
Q

Surveillance of the environment (?)

A

the watchdog

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12
Q

Correlation of components of society (?)

A

the policy maker

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13
Q

Cultural transmission between generation

A

the educators

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14
Q

He states that there are three functions of communication:
a. Surveillance of the environment (the watchdog)
b. Correlation of components of society (the policy makers)
c. Cultural transmission between generation (the educators)

A

Harold Dwight Laswell

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15
Q

What are the 5 elements of communication according to Laswell’s model?

A

Communication
Message
Medium
Receiver
Effect

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16
Q

This early model of communication emphasizes a factor that affects the transmission of message through the channel – noise.

A

Shannon-weaver

17
Q

anything that disrupts the channel during the flow of message from the sender to the receiver.

18
Q

This model of communication is unique because it is not linear; rather, it is circular.

A

osgood-schramm

19
Q

element that serves as the decoder’s reply to the encoder.

20
Q

form highlights the shifting roles of the encoder (source) and the decoder (receiver).

A

osgood-schramm

21
Q

This model is similar to Osgood and Schramm’s model because of their circular nature. However, ________ gives an additional interpretation in order to explain the DYNAMISM of communication.

A

Dance Helical Model

22
Q

Dance explains that communication is _______ or evolutionary

23
Q

In dance helical, Dance means that _____ must be result of communication, and this __________ must be constant as communication progresses.

A

CHANGE
must be a result of communication and must be considered as a constant as communication progresses

24
Q

The last communication model presented in this SLM is similar to Dance’s Helical Model in terms of presenting the evolutionary aspect of communication. But ______________ highlights the ideal end product of this dynamism: the SENSE OF MUTUAL UNDERSTANDING.

A

Kincaid’s Convergence Model

25
Kincaid's model implies that effective communication should be ______ and ________.
Consistent and repetitive.