Text dimension Flashcards
WHAT IS A TEXT Traditionally
A text is understood to be a piece of written or spoken material in its primary form.
WHAT IS A TEXT advent of technology and new media.
Text is a combination of traditional language and graphic symbols (emoticons and emojis).
written for an audience you do not know on a personal level.
Formal
consists of short sentences and is used in more personal settings
Informal
Sentences tend to be compound and contain commas to link two ideas or use transitions like “Furthermore” and “To exemplify,”
KEY FEATURES FORMAL TEXT
(Long and complex sentences)
Would use “cannot” instead of “can’t”
KEY FEATURES FORMAL TEXT
(Does not use contractions)
Does not offer personal opinions
KEY FEATURES FORMAL TEXT
(Objective)
Vocabulary is of a higher level
KEY FEATURES FORMAL TEXT
(Diverse vocabulary words)
You won’t see any slang or common everyday vocabulary
KEY FEATURES FORMAL TEXT
(Doesn’t use colloquial language)
For example, if you are writing about biology, you’d use words like “epithelial cells” instead of “skin cells”
KEY FEATURES FORMAL TEXT
(Use of words that are subject-specific)
Does not use first person pronouns like “I” or “me”
KEY FEATURES FORMAL TEXT
(Use of third person)
also called font, font type, or type
refers to the representation or style of a text in the digital format
usually comprised of alphabets, numbers, punctuation marks, symbols and other special characters
TYPEFACE
TYPES OF TYPEFACE
Serif
Sans Serif
Slab Serif
Script
decorative
any text that is not associated with any formatting information.
It is plain text, containing only printable characters, white space, and line breaks.
UNFORMATTED TEXT
A text that is displayed in a special, specified style
FORMATTED TEXT
Emphasis
Appropriateness
Proximity
Alignment
Organization
Repetition
Contrast
Design format principle
