text and audio Flashcards
a simple and flexible format of presenting information or conveying ideas whether handwritten, printed or displayed on screen
text
any human readable sequence of characters that can form intelligible words
text
two types of texts
formal
informal
are created and distributed by established institutions and go through a rigorous process of editing and evaluation
formal text
come from personal opinions or views on different issues, process etc
informal text
text and common file formats (3)
plaintext (unformatted)
formatted text
hypertext
fixed sized characters having essentially the same type appearance
plaintext / unformatted text
appearance can be changed using font parameters
formatted text
serve to link different electronic documents and enable users to jump from one to other in a non linear way
hypertext
the term “hypertext” was coined by ______ around ______
ted nelson, 1965
types of typefaces (5)
serif
sans serif
slab serif
script
decorative
connotes formality and readability in large amount of texts, usually for the body text of books, magazines and research publication
serif
examples of serif
times new roman, garamond, baskerville
brings a clean or minimalist look to the text, used for clear and direct meaning of text such as road signage, building directory, give a modern look and is used primarily in webpage design
sans serif
carries a solid or heavy look to text, used for large advertising sign on billboards
slab serif
draws much attention to itself because of its brush-like strokes, used sparingly and not to be used in large body text, used in invitation cards
script
caters to a wide variety of emotions such as celebrate, fear, horror or themes
decorative
materials, programs, applications and the like that teachers and students use to formulate new information to aid learning through the use, analysis, evaluation and production of visual images
visual media and information
types of visual media
- photography
- video
- screenshots
- infographics
- data visualization
- etcs
to gain attention, create meaning and facilitate retention is
the primary purpose of visual information
if you want to add animation effects you must use ______
GIF
the most web friendly image format, and is great for images when you need to keep the size small
jpeg
the best choice for professionals when images are intended to print, its ability to read CMYK and YcbCr color, ability to store such high pixel intensity
TIF print graphics
if you want to keep the size small and still retain the image quality, and transparencies
png
these files are large and uncompressed, but the image are rich in color, high quality and simple and compatible, also called raster or paint images
BMP
elements of design
- line
- shape
- texture
- form
- color
- space
wavelength of light
color
regular arrangement of alternated or repeated elements
pattern
juxtaposition of different elements of design in order to highlight their differences and create visual interest
contrast
special attention/importance given to one part of a work of art
emphasis
elements of design are arranged symmetrically or asymmetrically to create the impression of equality in weight or importance
balance
relationship between objects with respect to the size, between parts of a whole
proportion/scale
give the viewer the feeling that all parts of the piece form a coherent whole
harmony
the use of recurring elements to direct the movement of the eye through the artwork
rhythm/movement
information dissemination is not only delivered through texts and visuals, it can also be heard
audio media
refers to something that is consciously chosen to do and requires concentration
listening
live or recorded audio sent through radio waves to reach a wide audience
radio broadcast
vocal and/or instrumental sounds combined in such a way as to produce beauty of form, harmony and expression of emotion
music
2 types of music in renaissance period
mass
madrigal
recording of an interview or any sound from the environment
sound recording
any sound or other than music or speech, artificially reproduced to create an effect
sound clips/effects
a digital audio or video file recording, usually part of themed series, that can be downloaded from a website to a media player or computer
audio podcast
ways of storing audio media may be done through the use of
tape, cd, usb drive etch
a common format for consumer audio, as well as a standard of digital audio compression for the transfer and playback of an music most digital audio players
MP3
audio coding standard for lossy digital audio compression, designed to be the successor of the mp3 format
M4A (audio/advanced audio coding)
is a microsoft audio file format standard for storing an audio bitstream on PCs
WAV
an audio data compression technology developed by microsoft and used with windows media player
WMA (windows media audio)
any sound other than music
dialogue
vocal or instrumental sounds combined in such a way as to produce beauty of form, harmony and expression of emotion
music
absence of audio or sound
silence
the combination, balance and control of multiple sound elements
mixing
time control, editing, order of events
pace
using left and right channel for depth
stereo imaging
how you get from one segment or element to another
transition
