lesson 7-8 Flashcards
3 codes
symbolic, technical, written
expected ways in which codes are organized in a product
conventions
social in nature, exist outside media product
symbolic codes
time and place of the narrative
setting
french term “everything within the frame”
mise en scene
actors portray a variety of characters that contribute to character development
acting
has strong cultural connotations
color
second kind of codes, specific to a media form and do not live as a separate entity
technical codes
how the camera is operated, positioned and moved
camerawork
process of choosing, manipulating, and arranging images and sound
editing
using sound expressively also plays a role in media
audio
manipulating light, to selectively highlight specific elements of certain scenes
lighting
formal written language, used to interpret a narrative and communicate information regarding a character
written codes
2 examples of written codes
printed language
spoken language
to use media codes in some sort of a norm, closely connected to what the audience expects from media
conventions