Test 2 PART 2 Flashcards

1
Q

Information is gathered directly from the subject

Research done firsthand for the first time. This means that the researcher conducts the research themselves or commissions the data to be collected on their behalf. Its your own research and no one elses.

A

Primary Research

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2
Q
Raw data with specific opinions (without interpretation) memos 
Letters 
Written transcripts/census data
Surveys 
Interviews 
Observations
Ethnographic research
A

Examples of primary research

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3
Q

Two variables fluctuate together - changes in one brings about changes in another

A

Symmetrical Relationships

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4
Q

Wintertime brings about cooler weather

A

Example of Symmetrical relationships

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5
Q

Shield ourselves from the participants we’re observing to see their behavior

A

Concealment

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6
Q

What is an example of concealment

A

The show “What would you do?” with hidden cameras

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7
Q

One variable produces a change in another

A

Asymmetrical Relationship

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8
Q

What is an example of Asymmetrical Relationship?

A

Older people are more concerned about retirement then college students

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9
Q

Research that relies on what is seen in field or naturalistic settings more than on statistical data

Method data collection

A

Qualitative Research

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10
Q

What are examples of Qualitative Research?

A
Observations
Surveys
Unstructured Interviews 
Focus groups 
When are things happenings, think of max, traffic events?
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