TEST 2 Flashcards
Blueprint occurs in what section of “overlay”
Notes
Examples of “next steps”
Meet influencer, get docs, OAR (testing)
Purpose of overlay?
Reference, record, document, hit all steps, ensure commitment.
4 Types of objection?
Confusion, doubt, apathy, obstacle
Purpose of apathy statement?
Get commitment to move forward.
Steps to handle objections?
recognize, relate, realize, respond
Sales trends?
relationships and value
3 words for each sale
what when how
Sale starter
Genuine, not scripted
3Ws in sales
Why, what, WIFM
4 types of q’s
open,closed,thought,value
Circumstance to consider navy?
pressure
Value answers why navy?
unique value
after discovering plans and pressures?
validate
before confirming commitment do what?
recap
goal of engage
build report, discover interest
Blueprinting determines
mental, moral, physical
Goal of assess?
build credibility, uncover pressures/plans
Acronym to validate?
SWIBITY
time for first impressions
7 sec
SWIBITY in what phase?
assess
Sympothy
fix probs
Stages of VALOR
engage, assess, reveal, win
7 Affinity groups?
B rand/rep B enefits E xperience T raining R esources R elationships
Source code COI
RI
RAD (recruiter assistance device) direct mail?
Fullfilment
RAD interest and response?
Leads generating
RAD to close?
Sales closing
RAD to promote awareness?
Awareness item
Referral code?
RD
FB Join?
SN (social network)
Local lead?
RL
National lead?
RN
Not on a program authorization?
Religion
The Step that escribes the Navy’s opportunities exceeds others?
Reveal
Travel/MWR/Overseas duty?
Experience
Sales starter organized by 3 Ws
Why talking/what about/WIFM
Interested in going to college?
Close ended
Reason to consider navy
pressure
Part of VALOR answers the why NAVY?
Win
Plans discovred then what/
Validate
Goal of engage phase?
build repore and learn about Navy opportunities
Purpose of blueprint
mentaly and morally qualified
Sales started guidline?
non-verbal qs
1st step in valor?
ENGAGE
Use what to validate?
SWIBITY
Types of road blocks
Apathy, doubt, confusion, obstical
Desired outcome to handle apathy?
Next step committment
Doubt occurs in?
Reveal
Obstacles come in what phase?
WIN
What section of overlay is blueprint?
notes
program authorizations cover which components
active/reserve
Blueprint electronically?
Web R tools or sales force
1 navy report?
Annual goal by region and command (NRD/NTAG
Annual marketing plans
ORAMPS
Every program residence published through AOR
True
CO ORAMPS
quarterly
OPR officer production review frequency?
weekly min
Goaling review w/fy mission
CO quarterly