Test 1 Flashcards
Cable/satellite/telco subscriptions make up how many households
99.4 million
How many people have DVRs
50% of cable subscribers
How many households have broadband
67%
How many Americans have smartphones
80%
Big four networks
ABC
CBS
NBC
FOX
How many radio stations are here
14,000 stations
How many hours of programming per year comes from radio
122 million hours
How many tv stations are there
1700 stations
How many commercial tv networks are there and what is their reach
12 networks reaching over half of American households
How many unique cable networks
300+
How many cable systems are there
6100
How many satellite systems are there
2 tv and 1 radio
What is sling tv
Small channels delivered via Internet
Telegraph- who and when
Samuel fb morse
1844
Opened up instant communication over great distances
Used in wartime by government and newspapers
Telegraph
Telephone- who and when
Alexander graham bell
1876
How does the telephone work
Converts sound waves into electronic signal and back into sound waves
Wireless telegraph- who and when
Guglielmo Marconi
1896
What did wireless telegraph provide
Ship to shore communication for British navy
Guglielmo Marconi created and owned these two companies
Britain Marconi
American Marconi
Wireless telephone- who and when and where
Reginald Fessenden
1906
Brant rock, Massachusetts
What was done with the first wireless telephone broadcast and when was it
Christmas Eve Fessenden read the book of Luke, talks to his wife, and plays a phonograph
“Father of radio”
Lee deForest
Four things lee deforest did as father of radio
Broadcast the Caruso concert
Live on the scene news reporting
1916 presidential election Wilson vs Hughes
Created Audubon tube
Why is 1917-1919 significant
Navy controls radio during the war years
What began in 1920
Department of commerce begins issuing broadcast licenses, the first going to KDKA Pittsburg
Who aired the first radio commercial and when
WEAF New York (owned by bell telephone) in 1922
“Toll broadcasting”
Exchanges time for money as a way of advertising
Networking
Way to improve programming
Company split of 1926
RCA drops blue and it becomes NBC
David Sarnoff
Chairman of NBC
Telegraph operator during sinking of titanic
Who created CBS and when
William paley created it from money from the tobacco industry in 1927
Golden age of radio
1920-1940s
Who controlled programs in the 20-30s
Advertisers
What indicated a program’s popularity in the early days of radio
Verbal buzz
When did calculated ratings begin and who started them
Nielsen in the mid 30s
Amos n Andy
Racist program that was highly popular in 1928
NBC stole a small Chicago radio show by changing its name and putting it on TV
Who performed war of the worlds
Mercury star theater and person Welles on CBS
Oct 39, 1938
Who created electric television
Vladimir k Zworykin worked for Sarnoff and stole Philip t farnsworth’s invention
When was electric television unveiled
At the 1939 world’s fair
Birth of television
1948 with 60 lines of resolution
All shows live up to the Mississippi River
Syndication started with
I love Lucy
What saved radio after television
Recorded music and DJs were cheaper
Licensing freeze lifted when
1952
When does dumont network fold
1955
How were early programs named
After the sponsor
When were cigarettes banned
1963
Herbert stimbler
Quiz show scandals
Established media had to make changes to become relevant, turning into…
Digital, broadband
