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Electronic Programming > Test 1 > Flashcards

Test 1 Flashcards

1
Q

Cable/satellite/telco subscriptions make up how many households

A

99.4 million

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2
Q

How many people have DVRs

A

50% of cable subscribers

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3
Q

How many households have broadband

A

67%

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4
Q

How many Americans have smartphones

A

80%

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5
Q

Big four networks

A

ABC
CBS
NBC
FOX

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6
Q

How many radio stations are here

A

14,000 stations

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7
Q

How many hours of programming per year comes from radio

A

122 million hours

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8
Q

How many tv stations are there

A

1700 stations

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9
Q

How many commercial tv networks are there and what is their reach

A

12 networks reaching over half of American households

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10
Q

How many unique cable networks

A

300+

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11
Q

How many cable systems are there

A

6100

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12
Q

How many satellite systems are there

A

2 tv and 1 radio

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13
Q

What is sling tv

A

Small channels delivered via Internet

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14
Q

Telegraph- who and when

A

Samuel fb morse

1844

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15
Q

Opened up instant communication over great distances

Used in wartime by government and newspapers

A

Telegraph

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16
Q

Telephone- who and when

A

Alexander graham bell

1876

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17
Q

How does the telephone work

A

Converts sound waves into electronic signal and back into sound waves

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18
Q

Wireless telegraph- who and when

A

Guglielmo Marconi

1896

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19
Q

What did wireless telegraph provide

A

Ship to shore communication for British navy

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20
Q

Guglielmo Marconi created and owned these two companies

A

Britain Marconi

American Marconi

21
Q

Wireless telephone- who and when and where

A

Reginald Fessenden
1906
Brant rock, Massachusetts

22
Q

What was done with the first wireless telephone broadcast and when was it

A

Christmas Eve Fessenden read the book of Luke, talks to his wife, and plays a phonograph

23
Q

“Father of radio”

A

Lee deForest

24
Q

Four things lee deforest did as father of radio

A

Broadcast the Caruso concert
Live on the scene news reporting
1916 presidential election Wilson vs Hughes
Created Audubon tube

25
Q

Why is 1917-1919 significant

A

Navy controls radio during the war years

26
Q

What began in 1920

A

Department of commerce begins issuing broadcast licenses, the first going to KDKA Pittsburg

27
Q

Who aired the first radio commercial and when

A

WEAF New York (owned by bell telephone) in 1922

28
Q

“Toll broadcasting”

A

Exchanges time for money as a way of advertising

29
Q

Networking

A

Way to improve programming

30
Q

Company split of 1926

A

RCA drops blue and it becomes NBC

31
Q

David Sarnoff

A

Chairman of NBC

Telegraph operator during sinking of titanic

32
Q

Who created CBS and when

A

William paley created it from money from the tobacco industry in 1927

33
Q

Golden age of radio

A

1920-1940s

34
Q

Who controlled programs in the 20-30s

A

Advertisers

35
Q

What indicated a program’s popularity in the early days of radio

A

Verbal buzz

36
Q

When did calculated ratings begin and who started them

A

Nielsen in the mid 30s

37
Q

Amos n Andy

A

Racist program that was highly popular in 1928

NBC stole a small Chicago radio show by changing its name and putting it on TV

38
Q

Who performed war of the worlds

A

Mercury star theater and person Welles on CBS

Oct 39, 1938

39
Q

Who created electric television

A

Vladimir k Zworykin worked for Sarnoff and stole Philip t farnsworth’s invention

40
Q

When was electric television unveiled

A

At the 1939 world’s fair

41
Q

Birth of television

A

1948 with 60 lines of resolution

All shows live up to the Mississippi River

42
Q

Syndication started with

A

I love Lucy

43
Q

What saved radio after television

A

Recorded music and DJs were cheaper

44
Q

Licensing freeze lifted when

A

1952

45
Q

When does dumont network fold

A

1955

46
Q

How were early programs named

A

After the sponsor

47
Q

When were cigarettes banned

A

1963

48
Q

Herbert stimbler

A

Quiz show scandals

49
Q

Established media had to make changes to become relevant, turning into…

A

Digital, broadband

Electronic Programming (3 decks)

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