Technology Venture Idea Generation Flashcards
What are the Fundamental venture types?
B2B ( business to business) : ventures that sell to other companies
B2C (business to consumer) : ventures that sell to consumers
B2G (business to government) : ventures that sell product or services to government agencies
What are the 3 ways to create value for B2B?
1) Help companies make more money
2) Help companies save money
3) Help companies comply with government regulations / community norms.
What are the 4 steps in idea generation process?
1) Identify a point of pain in a target market
2) Innovate a product or service
3) Test business models
4) Explore how to acquire customers
What is the definition of “point of pain”?
The problem you intend to solve for customers.
What is the Single-product venture?
Single-product venture Ventures that sell only a single product to consumer markets.
What are the revenue streams options?
-
Pay as you go: products and services are offered at a price and
customers purchase them as they use them. - Freemium: providing a base set of products and services for free and an enhanced set at a reasonable price (e.g. Dropbox).
- Billable hours: consultant bills the client on an hourly basis for services rendered, often with a minimum fee.
- Advertising based: aggregate users and sell advertising based on the number of daily and monthly visitors (e.g. Facebook).
- Subscription pricing: payment of a fee to gain access to products and services for a fixed period of time (e.g. The Wall Street Journal)
- Distributor or reseller: a distributor aggregates products from companies that make products, selling these to end users.
- Retailer/Wholesaler: entrepreneur aggregate and hold products for end users and make them available as needed (e.g. Amazon)
- Landlord-Leaser-Licensor: holding office space or intellectual property and permitting others to use the assets for fee (e.g. Cloud).
- Broker: facilitates the transaction between buyer and seller and generally charges a percentage of the transaction (e.g. eBay)
What is Opportunity register?
Personal journal dedicated to helping entrepreneurs keep track of their evolving product or venture ideas.