tech & global issues that may affect decision making Flashcards

1
Q

technology is:

A

the practical application of science to achieve commercial objectives

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2
Q

how does technology affect business?

A
  • ADAPT to change to be successful
  • helps businesses REMAIN COMPETITIVE and will reduce competitiveness if failing to adapt.

-helps business stay connected to world in trade & communication

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3
Q

examples of tech

A
  • robotics
  • drone tech
  • social media
  • software applications / websites
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4
Q

factors to consider when implicating tech

A
  • cost effective?
  • more efficient?
  • will staff need to be trained?
  • will it downsize labour force?
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5
Q

customer database meaning:

A

bank of information on customers, including buying habits & preferences

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6
Q

successful implication of tech example:

A

coles and woolies - invest in data analysis to collect data through apps, online shopping, loyalty cards = effective targeted marketing = special discounts or increase price = analyse effectiveness of promotions

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7
Q

globalisation is:

A

the effect of improved communications, lower transport costs and unrestricted trade producing a more combined global economic system

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8
Q

advantages of globalisation:

A
  • wide range of customers & suppliers
  • access to cheaper & different products/services
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9
Q

disadvantages of globalisation:

A
  • increased competition
  • additional taxes to import goods
  • different laws and regulations
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