Swot & Steeple Flashcards
What are the Social Factors affecting Amazon?
Increasing demand for online shopping, Customers expect fast delivery and good customer service.
Amazon technological factors?
Investement in AI and automation ( Alexa, Drones, and robotics. )
Advanced supply chain and logistics system
Heavy reliance on cloud-computing (AWS)
Amazon Economic factors?
Global economic shifts affect consumer spending
Currency shifts impact profits internationally
Rising cost for labor and raw materials affect pricing.
Amazon Environmental factors?
Focus on sustainability with initiatives like “The Climate Pledge”
Criticism for the environmental impact of packaging and transporation
Amazon political factors?
Subject to regulation in various countries ( e.g. Taxes, anti-trust security )
Amazon Legal factors?
Anti-trust law suits
Data privacy laws
Assumed noncompliance with labor laws world-wide
Amazon Ethical Factors?
Ethical concerns about employee treatment and working conditions
Concerns over data privacy and surveillance
Criticism about aggressive business practice and competition stifling.
Apple (SWOT) Strengths?
Global Band Reputation
Strong Product Ecosystem
High profitability and financial health
Apple (SWOT) Weakness?
Expensive products exclude budget buyers
Heavy dependence on iPhone sales
Limited software flexibility compared to rivals
Supply chain heavily reliant on China
Apple (SWOT) Opportunities?
Expand in emerging markets with affordable products.
Invest in AI and AR or new innovations.
Grow wearables and health tech market.
Boost revenue through subscription services (e.g., Apple Music, Apple TV+)
Apple (SWOT) Threats?
Strong competition from Samsung, Google, Huawei.
Economic downturns affect luxury product sales.
Regulatory scrutiny (privacy, antitrust issues).
Rapid tech changes demand constant innovation
Market Penetration Coca-Cola?
Coca-Cola focuses on increasing sales of existing products in its current markets. For example, it uses aggressive marketing and promotions to maintain dominance in the carbonated drinks segment
Market Development Coca-cola?
Coca-Cola expands to new geographic markets, such as introducing its products in different countries or targeting specific customer demographics, like younger audiences with unique flavors ( Mango Coca-Cola )
Product Development of Coca-cola?
Product Development: The company innovates by introducing new products to existing markets, such as Diet Coke, Coca-Cola Zero, or flavored variants like Vanilla Coke
Diversification of Coca-cola?
Diversification: Coca-Cola explores new products for new markets, such as its ventures into energy drinks or snacks that complement beverages ( Costa Coffee, Monster Beverage )
