Surveys Flashcards

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1
Q

surveys

A

way to collect primary data from large numbers of people

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2
Q

surveys - favoured by who?

A

positivists

produces quantitative statistical data

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3
Q

surveys - stages of a survey

A
  1. hypothesis/question
  2. operational concepts
  3. survey population and sampling frame
  4. sample size and sampling method
  5. research method
  6. pilot survey
  7. evaluate pilot survey
  8. full-scale survey
  9. analyse/interpret findings
  10. report on findings
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4
Q

surveys - importance of pilot survey

A

small-scale practice survey
identify unforeseen problems
avoid wasting time and money in final survey
changes can be made before the main survey

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5
Q

surveys - problems of social survey

A
  • validity; interpretivist: fail to describe peoples motives, categories imposed by sociologists
  • generalisation; representative: how far findings generalised to survey population
  • reliability; findings found by other researchers
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