Interviews Flashcards

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1
Q

interviews - structured/formal interviews

A

structured, pre-coded questionnaires carried out by an interviewer in the same order

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2
Q

interviews - advantages of structured interviews

A
  • non-reponse rare, illiteracy overcome so effective way to complete questionnaire
  • reliable data, results compared
  • no interviewer bias, little involvement
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3
Q

interviews - disadvantages of structured interviews

A
  • impose limit on respondents; limited depth of understanding
  • cannot establish rapport for personal/sensitive topics
  • time-consuming & costly than self-completion
  • small possibility of interviewer bias
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4
Q

interviews - unstructured/informal interviews

A

interviewers asks open-ended questions, triggering there questions but stick to interview schedule

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5
Q

interviews - group interview

A

interviewing several people at once, controlling the direction with responses directed to researcher

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6
Q

interviews - focus group

A

group interview

people talk to one another and to interviewers on particular topic

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7
Q

interviews - advantages of unstructured interviews

A
  • rapport and flexibility increases validity
  • gain greater insights
  • ambiguities clarified
  • ideas of sociologists able to be developed during interview
  • can assess honesty and validity
  • group interviews spark discuss that leads to more in-depth information
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8
Q

interviews - disadvantages of unstructured interviews

A
  • time-consuming, costly (low representativeness)
  • less reliable (different in interview rather than between people)
  • difficult to replicate; depends on researcher
  • difficult to compare and measure responses
  • group interviews form of peer pressure; conceal true feelings, personal issues, exaggerate views
  • interviewer bias
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9
Q

interviews - general problems

A

interpretivist; artificial situation
what people say may not reflect real behaviour
no guarantee people giving true account
unlikely to give honest answers to stranger about personal issues

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10
Q

interviews - interview effect

A

participant may want to please interviewer

characteristics of interviewer may influence participants response

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11
Q

interviews - example of interview

A

labov
undersand linguistic styles of working-class boys
able to produce rich data as able to develop rapport

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