Survey Quiz

Question 1

Which type of survey is the most expensive kind?

Answer 1

Interview

Question 2

________ surveys help decrease the number of “I don’t know” answers.

Answer 2

Interview

Question 3

What is the major weakness of a mail survey?

Answer 3

Low response rate

Question 4

Which type of survey would work best for sensitive issue?

Answer 4

Mail survey

Question 5

What are some strengths of telephone survey?

Answer 5

Cheap and quick
Answers not influenced by interviewer
Personal safety of interviewers

Question 6

What are some weaknesses of interview surveys?

Answer 6

Qualities of interviewer are hard to control
Not suitable for sensitive topics
Personal safety of interviewers at risk

Question 7

What are some strengths of interview surveys?

Answer 7

High response rate
Interviewer can explain further
Interviewer can observe subjects
Decreases “IDK” questions

Question 8

What is the most common type of survey?

Answer 8

Mail surveys

Question 9

What is considered an adequate response rate? A good response rate? A very good response rate?

Answer 9

50%, 60%, 70%

Question 10

What are some techniques that are used to increase the response rate on mail surveys?

Answer 10

Paid postage
Convenient envelope
Incentives, $
Follow-up mailings

Question 11

If you see a survey question with the following answers, what kind of question is it?

Strongly agree, agree, neutral, disagree, strongly disagree

Answer 11

A matrix question

Question 12

Did you vote in the last election? If yes, who did you vote for? If no, skip to question 6.

What kind of survey question is this?

Answer 12

Contingency question

Question 13

What is a double barreled question? Give an example

Answer 13

A question that asks two questions, example:

Do you think President Obama should decrease the taxes for lower-class families and increase the taxes for upper-class families?

How satisfied are you with your pay and work conditions?

Do you think high school students should be taught more math and less history?

Question 14

Give an example of a biased question

Answer 14

Do you think Asians are good at math because they are nerdy?

Do you think women should stay at home because they are less intelligent than men?

Question 15

Give an example of a negative question

Answer 15

Do you agree that same-sex marriage should not be legalized?

Do you agree that WMU should not raise tuition?

Question 16

Are open-ended or close-ended questions better if you are looking to code your data easily?

Answer 16

Close-ended

Question 17

What is a mail survey’s response rate?

Answer 17

Number of surveys returned divided by the total number of surveys mailed

Question 18

What are three things you should avoid in your survey questions?

Answer 18

Negative questions
Biased questions
Double-barreled questions

Question 19

If you want to ask several questions under the same theme, which question type would be best?

Answer 19

Matrix questions

Question 20

What are a few weaknesses of matrix questions?

Answer 20

Respondents can develop a pattern of agreeing or disagreeing

Respondents are impatient, might not read questions fully