Survey Construction Flashcards
1
Q
What do surveys consist of?
A
Demographic questions relevant to study
Rigorously designed scales to measure communication constructs.
Open ended questions to supplement quantitative data (possibly)
2
Q
Where can you find scales?
A
Communication Research Measures 1 or 2
References
Jamesmccrsoday
3
Q
Look at notes for wording tips!
A
LOOK
