STRESS Flashcards
Factors of production
Capital - money buildings machinery
Enterprise - development of ideas and drive for implementation
Land - natural resources (water fish trees)
Labour - human workers (mental physical effort)
Sectors of industry
Primary - extraction of earths natural resources
Secondary - manufacturing of raw materials to be turned into finished goods
Tertiary - selling of goods and providing services
Sectors of economy
Private - owned and run by private individuals
Public - owned by taxpayer run by government
Third - owned and run by private individuals with the purpose of helping a group or raising awareness for a cause
Entrepreneur
An individual who develops a business idea and takes on the associated risks and responsibilities
Sole trader
Owned by one person
Controlled by that person as they make all the decisions
Financed by the capital they invest in the business
Advantages of sole trader
Make your own decisions
Profits aren’t shared
No special paperwork required
Disadvantages of some trader
Long hours
Hard to raise finance
Unlimited liability for debt
What’s a business plan
Helps you lay out the aims and ideas you have for your business
Why have aims
- competitive advantage
- indicate further direction
- what employees should believe
Aims
Survival Maximise profits Growth Eliminate competition Provide high quality service Customer satisfaction
What’s a mission statement
Statement that defines the purpose of a company
What can customer satisfaction lead to
- customer loyalty
- repeat purchases
- increased reputation
Ways business can improve customer satisfaction
- provide high quality product
- highly trained employees
- customer care strategy
- customer complaints procedure
Short term finance
Bank overdraft
Grant
Medium term finance
Bank loan
Leasing
Long term finance
Owners savings
Mortgage
Grant pros and cons
Doesn’t need to be repaid, can only get once
Bank overdraft pros and cons
Simple to arrange, not a long term solution
Bank loan pros and cons
Can access large amounts of finance, repaid with interest
A partnership
Owned by between 2 and 20 people
Controlled by those people
Financed by the capital they invest in the business
Advantages of partnership
Raise more capital
Risks and responsibilities are shared
Disadvantages of partnership
Profits are shared
Unlimited liability
Disagreement amongst partners
Unlimited liability
Owners must pay off all debts of the business, may result in losing personal possessions
Limited liability
The owner(s) are only liable for the debts of the company up to what they have invested
PLC
Owned by shareholders
Controlled by board of directors
Financed through selling shares
Advantages of PLC
Raise more capital through selling shares
Shareholders have limited liability
Bigger firm
Disadvantages of PLC
Accounts are not private
Have to share profits, DIVIDENDS
More complex and expensive to set up
Public sector
Owned by taxpayer (the state)
Financed through taxes
Controlled by the government
Public sector aims
Make good use of taxpayers money
Stay within a budget
Provide value for money
Third sector
Owned by private individuals
Controlled by private individuals
Financed through selling goods, donations
Types of third sector organisations
Charities
Non profit making organisations
Social enterprises
Third sector aims
Provide support for worthy causes
Raise awareness of an issue
Social enterprise
Business that trades for a social and/or environmental purpose
Social enterprise features
Funded by grants and sponsorship
Has employees and volunteers
Creates jobs in local community
Provides benefits to local community
Advantages of social enterprise
Improve on a social mission
Use local skills and life experience
Disadvantages of social enterprise
Need specific skills/knowledge/experience
Must meet their social aims
Stakeholders
Individuals with an interest in and an influence on a business
Employees interests
Job security
Improved salaries
Employees influence
Level of productivity
Can take industrial action
Management interests
Improved salaries
Career opportunities
Management influences
Quality of decision making
Banks interests
Ability to pay back loans
Bank influences
Give/refuse loan application
Setting interest rates
Suppliers interests
Continuing custom
Ability to pay invoices
Suppliers influences
Set price of raw materials
Quality of raw materials
Set credit terms
Competing aims stakeholders
Senior management wants to maximise profits whereas customers want low prices
Internal factors
Employees Management Finance Equipment Information
Employees internal factors
Quality of production
Work rate
Management internal factors
Quality of decision making
Finance internal factors
Capital available for changes to be implemented
Technology internal factors
Do they have the required technology to carry out their decisions
Information internal factors
Can they access the information they need
SWOT analysis
Strengths weaknesses opportunities threats
Strengths
New products
Experienced staff
Finance available
Weaknesses
Declining products
Aging work force
Poor premises
External factors
Political Environmental Social Technological Economic Competition
Roles of marketing
Increase sales and therefore maximise profits
Help a business achieve increased market share
Field research
Gathering primary information first hand
How to find out field research
Surveys/questionnaires
Interviews
Focus groups
Types of questionnaires
Postal
Telephone
Online
Face to face
Pros and cons of surveys
Cheap and easy but response rates are low
Pros and cons of interview
Expensive method (trained interviewer) and time consuming
Test marketing pros and cons
Effective feedback but no guarantee the product will be a success
Focus group pros and cons
Variety of opinions but some members may dominate
Observation pros and cons
Allows companies to gather information but often people do not want to take part