Stratergy and Implementation Flashcards

1
Q

Why is Planning important for a business?

A
  • It ensures the future success of a business
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2
Q

What tools does planning involve?

A
  • Decision trees
  • Critical Path Analysis
  • Investment Appraisal
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3
Q

What must a business consider when planning?

A
  • New products
  • Changes in their markets
  • Cashflow
  • Investment decisions
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4
Q

What usually happens to a business that doesn’t plan?

A
  • Taken over by competitors

- Profits are affected

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5
Q

What are OBJECTIVES?

A
  • Is set by a business in an attempt to reach a particular goal
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6
Q

What is a STRATERGY?

A
  • Is an action plan that a business puts in place to reach its objectives
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7
Q

What is a TACTIC?

A
  • Is a particular step a business takes to reach its stratergy
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8
Q

In order to create a strategy plan, what information must be taken?

A
  • An internal and external audit of the business
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9
Q

When taking information for a strategy plan, what must the INTERNAL audit look at?

A
  • Strengths and Weaknesses
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10
Q

When taking information for a strategy plan, What must the EXTERNAL audit look at?

A
  • Opportunities and Threats
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11
Q

Example of what an internal audit will look at.

A
  • People (labor turnover & Motivation)
  • Marketing (Sales)
  • Operations Management (Productivity)
  • Financial (Profitability)
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12
Q

What is the purpose of an internal audit?

A
  • Is to provide accurate information about each department, and is curated using statistical data.
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13
Q

Give 3 External Factors which may affect a business?

A
  • Competition
  • Law
  • Economic Issues
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14
Q

What factors can have an impact on how a business operates?

A
  • Political
  • Economic
  • Social
  • Technological

P.E.S.T

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15
Q

What examples of Political factors impact a business?

A
  • Legislation on employment
  • Health & Safety
  • Taxation
  • Government subsidies for being environmentally friendly and ethical
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16
Q

What examples of Economic factors impact a business?

A
  • Inflation
  • Interest Rates
  • Value of currency unemployment
  • Economic cycle
17
Q

How does Social Factors impact a business?

A
  • Consumer spending habits are constantly changing, making it vital that businesses are aware of these changes
18
Q

How do Technological Factors impact a business?

A
  • Changes in technology offer businesses new opportunities but also new risks.
19
Q

How does Competition affect a business?

A
  • The threat competition poses can have a considerable impact on the success of a business
  • Businesses may change prices and product ranges
20
Q

How does Culture affect a business?

A
  • Businesses need to take into account the local community and their shopping habits
21
Q

How does Ethics affect a business?

A
  • Businesses must be aware of the demand for ethical trading and its affects on consumer demand.
22
Q

How does Pressure Groups affect a business?

A
  • Pressure groups can exert pressure onto a business to make a certain decision.
  • Such as Animal Welfare Groups
23
Q

How does the Environment affect a business?

A
  • High price for fuels and increased awareness of global warming has led to the demand for environmentally friendly products increasing.
24
Q

How are these audits presented?

A

In a S.W.O.T analysis

25
Q

Evaluative point for a S.W.O.T analysis.

A
  • Only shows one picture

- Should be viewed alongside market research, financial data.

26
Q

Why is an Ansoff Matrix useful?

A
  • Because it would help businesses consider the best direction to achieve growth.