Start-up Flashcards

0
Q

Channels

A

The ways to distribute your product or service.

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1
Q

Costumer relationship

A

Get, keep, grow.

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2
Q

Costumer segment

A

Who are the costumers. What do they need /want.

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3
Q

Value proposition.

A

The product or service being offered or sold.

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4
Q

Revenue stream.

A

Where does the money come from. Payments. Monthly. Ads.

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5
Q

Key resources.

A

What are the most important assets required to make business model work.
Physical. Finance. Intellectual. Humans.

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6
Q

Key partnerships.

A

Who are the key suppliers to make this business model work.

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7
Q

Key activities.

A

Most important things company must do to make model work.
Production.
Problem solving.
Supply Chain management.

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8
Q

Costs.

A
What are the costs of operating the business model. 
Resources.
Budgets.
Which activities cost the most. 
Fixed costs. 
Variable costs. 
Economies of scale.
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9
Q

Costumer Development process.

A

Create be canvas and begin to hypothesise.
Talk to costumers.

Costumer discovery.
Costumer validation.
Costumer creation.
Company building.

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10
Q

Minimum viable product.

A

Build minimum features to get feedback.
Quickly get feedback.
Loop with adding more features as necessary.

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11
Q

Pivot.

A

Pivot between costumer discovery und validation. When hypothesis die not match reality.

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12
Q

Customer discovery 4 phases.

A

State hypothesis.
Test problem.
Test solution.
Verify or pivot.

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13
Q

Costumer validation 4 phases.

A

Get ready to sell.
Get out of building.
Develop positioning.
Verify.

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14
Q

Market opportunity analysis.

A

Looking at value proposition, costumer segment, and revenue streams to understand how big of a market it is and how much could be made.

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15
Q

Total market available.

A

How many people would need /want this product or service.
Analysis groups.
Talk to potenziell customers.
Talk/identify to channels partners/competitors.

16
Q

Types of costumer. 5

A
Economic buyer. 
Influencer. 
Recommender. 
Decision maker. 
Saboteur.
17
Q

Market types.

A
Existing market. 
Clone market. 
Resegmented market. 
New market. 
--
Also in order of probability.