sports Flashcards
Motives for watching sports
uses and gratification approach. entertainment eustress/excitement group affiliation self-esteem aesthetics
entertainment
distraction and escape
Eustress/ Excitement
desirable stress- elevated state of arousal or excitement
group affiliation
affiliation with social group
self-esteem
when my teams wins, i win
aesthetics
beauty and grace of sports
enjoyment and conflict
hockey with or without commentary.
football rivalry
enjoyment and suspense
suspense as certainty of a negative outcome until absolute certainty. more suspense more enjoyable
Manufacturing community
fan communities help us if they’re local; if there are people around you that you can see yourself in a community with
Identity
Basking in reflected glory:”WE won”. cutting off reflected failure: “they lost” protect sense of self
Fans identify with
sport, team, player, organization
costs of fanship
mood= higher when team wins lower when team loses
win makes folks feel more attractive
Long term costs
future selves: who we might be, who we want to be, who we will be in the future
