Persuassion, Information and entertainment Flashcards
Getting us to believe or feel about something
its about changes, but not really conversation
not just informing
you cant just give people info and expect them to think differently
Conscious/ deliberative
presented with arguments, we consider them then make a rational and reasonable conclusion based on the info
non conscious
being persuaded by anything other than rational arguments or info. usually persuaded by this
percieved realism
we enjoy things more if we see things that are likely to happen
transportation
being carried away into a narrative. the story is something that is real, even if its not
affective disposition theory
the more likely we identify with the character the more engaged we are
affective conditioning
pavlov’s dog example. for humans= upbeat music, pictures of cute things
misattribution
attribute the source of the feeling to something else
Garst (2000)
high quality speech are likely to be persuaded regardless of if its fiction or fact
low quality speech are likely to persuade when fiction but not when fact
Product placement
companies pay to have their products pictured or featured in entertainment media content
realism
providing info provides a sense of realism
novelty
attention. looks for things the stand out
Enjoyment
too preachy
less viewing pleasure
mostly by non-fans
entertainment media vs educational media
education part of a documetary as unbelievable (skeptical)
shows like ER are realistic