social psychology methods Flashcards

1
Q

how are thoughts/feelings/behaviours measured?

A
  • self-report: questionnaires
  • laboratory
  • explicit methods: assess conscious thoughts
  • implicit: assess outside conscious control
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2
Q

implicit measures

A
  • influence how easy it is to retrieve a schema
  • highly accessible schemas are more likely to influence cog processes and behaviour
  • implicit association test
  • priming
  • lexical decision task
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3
Q

implicit association test

A
  • p.s. categorise 2 types of stimuli using 2 buttons
  • overweight vs healthy weight silhouettes and good vs bad words
  • congruent categorisation: quick response
  • incongruent: match good words with obesity - slower responses indicate stronger attitudes
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4
Q

priming

A
  • presentation of stimulus unconsciously increases accessibility of related cognitions/schemas and influences behaviour/cognitions
  • e.g. present attractive or unnatractive face for 13ms, shown word ‘laughter’ and asked if it is positive or negative - faster response when shown attractive face
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5
Q

lexical decision task

A

assesses accessibility of cognitions

  • shown letters and judge whether they form a word or not - words, non-words, target words
  • critical trials: target words are presented that reflect the cognitions of interest
  • interested in reaction time it takes to access the target words - faster when primed
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6
Q

randomised control trial

A

reduces allocation bias - each p.s. has equal chance of being in intervention vs control

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7
Q

narrative reviews

A
  • provide overview of current knowledge on broad general topic
  • no new analysis
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8
Q

systematic reviews

A
  • reviews evidence for well defined and precise research question
  • intro, method, results, discussion
  • method details have strict inclusion/exclusion criteria
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9
Q

meta-analysis

A
  • same as systematic but quantifies overall effect found across all studies
  • assess magnitude of effects to show overall effect
  • often presented with systematic review
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10
Q

what does WEIRD stand for?

A

-western
-educated
-industrialised
-rich
-democracies
this is what research is limited to

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