social learning theory Flashcards
social learning theory
process of how we learn through observation and imitationof role models
steps of observational learning
modelling
role model models behaviour
can be direct/via media
identification
observer identifies with model
recognise it is someone they want to be like
observation
observer notices behaviour being modelled
imitation
observer tries behviour for themselves
may anticipate reward for this behaviour
vicarious reinforcement
not allbehavours imitated
- depends on how that observed behaviour is reinforeced
model reinforcement
model behaviour punished = less likely to be imitated
model behaviour rewarded = more likely to be imitated
mediational process (bandura 1997)
ARRM
a-attention paid to role model
r - retention (retainig memory of what they observed)
r - reproduction (must be able to reproduce behaviour)
m - motivation needed to immitate role
person identifies with model if
they have similar:
age
race
gender
high status
behaviour rewarded
model is attractive
banduras research
bobo doll experiment
different rolemodels (agressie/non-agressive)
different gender role models
punishment/reward for behaviour
findings
agression depended on the role model they watched
less imitated female/ more imitated the man
less likely to imitate when role model punished
strength: cognitive factors
unlike cognitive/operant conditioning can show people learning on their own
humans store informtion about the behaviour of others and use this to make decisions/ judgements when its best to perform certain behaviours
recognises role of mediational process
however
makeslittle refernce to bilological factors
bandura claimed that biological differences affected our learning potential, but our learning was affected by environment
research claims imitation may be caused by mirror neurons so biologcal influences were in fact under-emphasised in SLT
limitation: lab study
demand characteristics displayed by the children
main purpose of a bobo doll is to strike it so the children were only acting in a way they felt they were expected to
so this research tells us little about how children may learn agression in their every day lives