social influenceresit1

Question 1

when a person lacks knowledge of how to behave and looks to the group for guidance

Answer 1

isi

Question 2

looks to the group for guidance

Answer 2

identification

Question 3

publicilly changing behaviuor whiolst mainting a different private view

Answer 3

comp,liance

Question 4

group pressure leading to a desire to fit in with the group

Answer 4

nsi normative

Question 5

briefly outline and evaluate nsi as explanation for conformity - 4marks

Answer 5

nsi suggests peoople conform to be liked or to fit in with a group or trend.
-evident in times of uncertainty or need social support in group environment

ash and his visual line perception test.
-participants interviewed at end and admitted didnt want to be left out although they knew their answers were incorrect.

there are individual differences in how much peopple want to be likecd by others and therefore not everyone will conform due to this desire

Question 6

3 variables affecting conformity and how ash investigated

Answer 6

task difficulty- made lines more similar.
-ambiguous situation so conformity increased

group size-added more cnfederates to the group

unanimity-non conforming confederate added
-on some occassions gave correct and others incorect answers

Question 7

difference in confomity between 2 conditions

Answer 7

more people would conform on diff task as sit. is abiguous if lines are more similar

when lines are diff. obvious answer so conform.rates decrease