social influence theory Flashcards

1
Q

compliance

A

kelman, 1958
wanting to be liked
being influenced by the group norm out of the desire to be liked

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2
Q

identification

A

kelman, 1958
wanting to fit in
being influenced by the desire to fit into your groups shared identity

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3
Q

internalization

A

kelman, 1958
genuinely adopting attitudes and behaviours if they align with personal beliefs

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4
Q

milgrams experiments aim
behavioural study of obedience
1963

A

to investigate the lengths hat people will go to to obey direct demands from authority figures

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5
Q

normative influence

A

occurs when people conform because they want to be accepted by the group and not stand out

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6
Q

informational influence

A

occurs when people conform because they would like to be correct and currently lack the information needed to be sure of their opinion or belief

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7
Q

tripartite model of attitudes

A

affective, behavioural, cognitive

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8
Q

Affect as a component of attitude function

A

the feelings associated with an attitude object

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9
Q

behaviour as a component of attitude function

A

the behaviour, past and planned, associated with that attitude object

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10
Q

cognition as a component of attitude function

A

the thoughts and beliefs held about an attitude object

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11
Q

avoidance (effect of cognitive dissonance on behaviour)

A

people avoid situations that could increase cognitive dissonance

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12
Q

effects of cognitive dissonance on behaviour

A

avoidance, reduction, rationalisation

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13
Q

reduction

A

reducing cognitive dissonance by balancing cognition and behaviour

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14
Q

rationalisation

A

Individuals with cognitive dissonance justify their behaviour to align with their beliefs

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15
Q

responses to cognitive dissonance

A

change beliefs, change behaviour, change perception of behaviour

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16
Q

situational attribution

A

attributing someones behaviour to external factors

17
Q

dispositional attribution

A

attributing peoples behaviour to internal factors. ie. personality traits

18
Q

festinger’s study: consequences of forced compliance
the aim

A

to investigate whether making people perform a dull task would create cognitive dissonance through forced compliance behaviour

19
Q

strengths of festingers theory

A

cognitive dissonance can be tested scientifically
has cross -cultural generalisability

20
Q

limitations of festingers theory

A

doesnt consider individual differences when dealing with cognitive dissonance
cannot be observed

21
Q

what is magnitude

A

a subjective measure of the level of discomfort felt when experiencing cognitive dissonance