Social Influence Flashcards
Agentic State
Explanation for obedience. Individual carried out orders and acts as agent for authority figures
Compliance
Lowest level of conformity. Change public behaviour but not private. Short term change.
Conformity
Changes behaviour or beliefs due to perceived pressure
Identification
Middle level of conformity. Changes public and private behaviour only in front of group they’re identifying with.
Internalisation
Deepest level of conformity. Changes private and public beliefs. Long term change.
Legitimacy of authority
Explanation for obedience. We are more likely to obey a person who has a higher position in social hierarchy.
Informational social influence
Person conforms because they believe that someone is right
Normative social influence
Person conforms in order to be accepted by a group. Avoid rejection.
3 situational factors for obedience
Proximity, location and uniform
Explanation for conformity evaluation
+ NSI: conformity dropped to 12.5% when pps could privately write answers
+ ISI: pp relied on others answers more when task was harder
- dispositional factors: high internal locus of control less likely to conform
- difficult to differentiate NSI from ISI
Asch 4 evaluation points
+ NSI: conformity dropped to 12.5% when pps could privately write answers
+ ISI: pp relied on others answers more when task was harder
- dispositional factors: high internal locus of control less likely to conform
- difficult to differentiate NSI from ISI
Zimbardo conformity to social roles evaluation
+ set up was well controlled. Selected psychologically stable, non criminal pps. Roles were randomly allocated: so results were due to so social roles not personality
+ practical application to improve effect of roles in prison e.g increased training
- only 1/3 of guards behaved hostile, social roles have limited influence
- experimenter bias: Zimbardo was lead investigator and had role in prison: doubts about validity