social influence Flashcards
1
Q
What is conformity?
A
- group pressure causes a change in behaviour
- majority influence
2
Q
What are the three types of conformity?
A
- compliance
- identification
- internalisation
3
Q
What groups can influence behaviour?
A
- membership group
- reference group
4
Q
what is internalisation?
A
- conforming to the group because you accept its norms
- you agree publically as well as privately
5
Q
What is identification?
A
- Conforming to a group because we value it
- prepared to change views to be accepted by it
- conforming to a social role
6
Q
What is compliance?
A
- superficial agreeance with the group
- going along with it publically but holding a view in private
7
Q
what is normative social influence?
A
- a need for acceptance and to be liked or to be part of a group
- you agree publicly but maintain your own beliefs in private
- leads to compliance
8
Q
what is informational social influence?
A
- a need for certainty and to be correct in a situation - often ambiguous situations.
- you look to guide your opinion/behaviour and both publicly and privately agree
- often leads to internalisation
9
Q
what did jenness demonstrate?
A
- when we are unsure of how to behave we look to others for information - especially in ambiguous situations
- jenness demonstrated support for informational social influence as an explanation for conformity.
10
Q
what did asch demonstrate?
A
- people conform to others even though they are clearly wrong
- people fear standing out and being ridiculed.
11
Q
what are situational factors?
A
influences external to the person which can be controlled
12
Q
what are dispositional factors?
A
influences internal to the person which cannot be controlled.
13
Q
what was the aim of aschs study?
A
to investigate how people respond to group pressure in an unambiguous situation to see if even then people are influenced by what others think
14
Q
A
