Social area Flashcards
Social area principles
human thought processes are influenced by the presence of others.
social area key themes
responses to people in authority (Milgram Bocchiaro)
responses to people in need (Levine and Piliavin)
strengths of the social area
1) provides a situational explanation
weakness of the social area
1) artificial situations made can be unethical
2) less credible means less generalisable.
social area applications
1) obey authority figures
2)police should wear correct uniform to be recognisable to the public.
3)shows influence of others’ behaviours.
Milgram aim
to investigate the levels of obedience shown in the presence of an authority figure
Milgram background
between 1933-1945 millions of innocent people were killed b y demand of Hitler
Milgram method
laboratory experiment with independent measures design. controlled observation
Milgram IV and DV