slack resources + envr threat --> exploration and exploitation --> voss, 2008 Flashcards
product exploration
introducing radical innovations extending product competencies
search, variations, risk taking
product exploitation
marketing existing or incrementally modified products capitalising on existing product competencies
refinement, choice, production, efficiency
exploitation vs exploration characteristics
refinement, choice, production, efficiency
vs
search, variations, risk taking
slack resources
stock of excess resources available during a given planning cycle
slack characteristics
resource rarity
resource absorption
resource rarity
not rare = generic
rare = time-consuming, effortful, complex process
low motivation to deploy
central to creating and sustaining competitive position
resource absorption
unabsorbed
uncommitted and deployed
e.g. cash
absorbed
tied to current operations
e.g. stoccks from skilled labour
high slack higher exploration view?
more innovation or risk taking
protected if product fails
high slack low exploration view?
risk aversion
more exploitation motivation
suggests low resources - more exploring
especially in competitive environments
types of slack
financial
customer relational
operational
human resource
financial slack
liquid assets –> cash on hand
unabsorbed, less rare
easy to redeploy
lack of structural constraints
e.g. theaters cash reserve at end of year
low resource rarity + low absorption = ?
financial slack
low resource rarity + high resource absorption = ?
operational slack
high resource rarity + low resource absorption = ?
customer relational slack
high resource rarity + high resource absorption = ?
human resource slack