Sevi QUIZ 5 Flashcards
Strategic Control:
Strategic control: the process of monitoring and correcting a firm’s strategy and performance
What are the three control systems:
Informational-control systems
Behavioral-control systems
Corporate governance
The traditional approach to strategic control is sequential:
Strategies are formulated, goals are set
Strategies are implemented
Performance is measured against goals
The traditional approach =
single feedback loop from performance measurement to strategy formulation
Key issue with Traditional Approach Strategic Control.
Key issue: lengthy time lags associated with “single loop” learning
Traditional approach is most appropriate when:
Environment is stable, relatively simple
Objectives can be measured with certainty
There is little need for complex measures of performance
The Contemporary approach:
relationships between strategy formulation, implementation, and control are highly interactive, utilizing:
Based upon information control and behavior control.
Informational control:
Is the organization doing the right things?
Internal, external analysis
Does the strategy fit the internal and external environment?
Behavioral control:
Is the organization doing things right in the implementation of the strategy.
Using culture, rewards, boundaries to influence employee actions
Informational control = ongoing process of organizational learning
Focus is on constantly changing information: continuous monitoring, testing, review.
Data is interpreted and discussed face-to-face
Ongoing debates
challenge assumptions
Time lags are shortened, with changes detected
earlier
Speed and flexibility of response is enhanced
Build-Borrow-Buy
Build: Internal growth through development
Borrow: External growth through contracts, strategic alliances.
Buy: External growth through acquiring new resources, capabilities, competencies.
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Strategic alliances:
A voluntary arrangement between firms that involves sharing of:
Knowledge, Resources, Capabilities.
Why do firms enter strategic alliances?
Strengthen competitive position, enter new markets, hedge against uncertainty, access critical assets, learn new capabilities.