Session 8

Question 1

What do Mollick say?

Answer 1

• description of the underlying dynamics of success and failure among crowdfunded ventures
• personal networks and underlying project quality are associated with the success of crowdfunding efforts
• geography is related to both the type of projects proposed and successful fundraising
• fulfill their obligations to funders, but deliver products later than expected

Question 2

What are the goals of the founders?

Answer 2

• funding
• demonstrate demand for a proposed product
• marketing purposes

Question 3

What are the goals of the funders?

Answer 3

• patronage: philanthropy
• provision of social goods
• reward-based
• funders as customers
• funders as investors

Question 4

What do Cholakova and Clarysse say?

Answer 4

• financial or nonfinancial motivations determine the decision to invest for equity or to pledge
• nonfinancial motives play no significant role
• to invest for equity is a positive predictor of keeping a pledge

Question 5

By what are individuals driven on reward-based platforms predominantly?

Answer 5

intrinsic motivation

Question 6

By what are individuals driven on equity-based platforms?

Answer 6

extrinsic (financial) motivation

Question 7

What are the key motivations for investors?

Answer 7

• rewards (extrinsic)

- help others, part of the community, support a cause (intrinsic)