session 1 Flashcards
2x2 Firm size vs Domestic Market size (type of internationalizer)
Occasional Slow
Follower Enthusiastic
2x2 IR framework
Advantages/Forces for local responsiveness
Advantages/Forces for global
(multifocal is a mix)
+ characteristics
Global Transational
International Multinational
Centralized/Scale Global efficiency+flexibilty
Centralize most Decentralized, self-sufcnt
valuable resources Entrepenurial
Export knowl/capab
The intensity of rivalry (2x2)
Based on (resource similarity, market commonality)
4th 3rd
2nd 1st
7 traits of companies on the fast track to international growth
Global bias (leadership) Web focus (business) Right partners Metrics (keeping track, keeping count) Value opportunity Customer first Serious about international strategy
Few companies actually succeed at going global. (Standler)
Basic Idea
Resources needed -> characteristic
Drivers for internationalization
Higher ROA on average for staying home
- Funding
- People
- Products
(im)perfectly transferable
Strategic asset seeking
Market
Resource
Efficiency