Series 24 - Chapter 2 Broker-Dealer Supervision Flashcards
General Supervisory Rules
WSPs
Who is responsible?
Where are they maintained?
What is required?
- FINRA requires members to establish, maintain and enforce written supervisory procedures (WSPs) over the activities of RRs / associated persons
- Responsiblity of General Principal in the designated OSJ to carry out procedures
- a copy of WSPs must be kept at each OSJ
- If the WSP manual is updated the old version must be retained for 3 years
If a WSP manual is updated what is the retention requirement for the outdated version?
3 years
Who is responsible for carrying out the WSPs?
General Principal in the OSJ
OSJ
- Office of Supervisory Jurisdiction
- A office where any of the following take place:
- order execution / market making
- structuring new issue offerings
- final approval of new accounts
- review and approval of customer orders
- review and approval of retail communications
- responsiblity for supervising activities at one or more branch offices
What are additional considerations when determining if a location is an OSJ?
Whether:
* the RR at the location engage in retail sales involving regular contact with customers
* a substantial number of RRs conduct securities activities at or are supervised from the location
* the location is geographically distant from other OSJs of the firm
* the members RR are geographically dispersed
* the securities activities of the location are diverse or complex
What are the requirements of the OSJ?
- Series 24 Principal at each OSJ
- reviews and endorses all orders
- review of correspondence sent and received
- periodic account incspections at branches
- Review each applications registration via U4
- Obtain a copy of the U5 if registered with another firm and review within 60 days
- Perparing and delivering the Continuing Ed firm element
- Maintaining a file for customer complaints
What is the exception for having an on-site series 24?
- An exception is grated if the member finds it necessary to assign an on-site registered pricipal to supevise two or more OSJs.
- The member must justify in its WSPs why it is using one principal to supervise multiple OSJs
- To do so, the member must consider:
- whether the on-site principal is qualified (experience or training) to supervise the activities at both locations
- whether the on-site principal is a producing RR (might not have time to supervise)
- whether the on-site principal has the capicity / time to cover both locations
- the OSJ locatios are sufficiently close in proximity to ensure the principal can be on-site regulalry
- the nature of the activities at each location (size, scope of business, complexity of products, volume, disciplinary record)
What should a BD consider when chosing to have one series 24 cover two or more OSJs?
5 items
- To do so, the member must consider:
- whether the on-site principal is qualified (experience or training) to supervise the activities at both locations
- whether the on-site principal is a producing RR (might not have time to supervise)
- whether the on-site principal has the capicity / time to cover both locations
- the OSJ locatios are sufficiently close in proximity to ensure the principal can be on-site regulalry
- the nature of the activities at each location (size, scope of business, complexity of products, volume, disciplinary record)
What is required of an OSJ as it relates to correspondence?
- review all incoming and outgoing correspondence of its RRs with the public relating to investment banking or secuirities business.
- Includes both written and electronic
- Includes the requirement to include procedures that identify and handle customer complaints
- Review and written apporval is required by a registered principal in advance for all outgoing correspondence of RRs (except in cases where the firm has a correspondence compliance program (procedures, training and auditing)
What is required of an OSJ as it relates to orders?
- review and endorse, in writing, all transactions of RRs
- Must be performed by the Registered Principal.
When is advance written approval of correspondence not required?
- If the member firm institutes a program that includes procedures to train representatives in the firm’s procedures governing correspondence, and audits these communications to ensure compliance
What is prohibited when supervising?
- The member firm must have procedures to prohibit a supervisory from:
- supervising their own activities
- reporting to a person they are supervising
- having their compensation or continued employemnet determined by the person they are supervising
Physical Inspection of Branches
what is the requirement for non-supervisory branches?
what is the requi
- Non-supervisory Branches: every 3 years
- if a branch does a large volume of business, large number of RRs or is complex it FINRA may require a more frequent inspection.
- Supervisory Branches: at least annually
- The inspection cycle must be set forth in the WSPs with justification.
- Completed inspections must be documented in writing and dated.
- No remote inspections of branches.
What is included in the Branch Inspection Report
- At a minimum it must cover:
- safeguarding of customer funds and securities
- maintenance of books and records
- supervision of customer accounts serviced by branch managers
- transmittal of funds between RRs and cusomters, and customers and 3rd parties
- validation of customer account changes
- validation of changes in customer account information
Who must prepare the branch inspection report?
- a non-resident series 24 principal
- it cannot be done by a resident branch manager or their direct supervisor
- exemptions may be granted for small firms with one office
- The person must be independent
FINRA allows member firms to use risk-based supervision procedures to:
- detemrine the authenticity of customer transfer instructions
- comply with requirements that an Reg principal review all transactions relating to IB/ securities business
- Decide the extent to which additional policies and procedures are needed for the review of incoming and outgoing correspondence
A member firm is not required to conduct a detailed review of each transaction if:
the member uses a reasonably desinged risk-based review system that provides the member wiht sufficient information to focus on the areas that pose the greatest numbers and risk of violation
Heightened Supervsion
- Associated persons with a history of past misconduct mus receive heightened supervision
- a principal must be designated to implement an enforce a plan for heightened supervision
- The plan should include training with both the principal and associated person attesting in writing that the training occured
What should a heightened supervision plan include?
6 items
- Additional training w/ written acknowledgement that the training occured.
- heightened supervision of the preson’s business activities
- proximity of the supervisor to the associated person and frequent contact with them
- frequent review of the persons communications with customers
- more frequent inspection of the associated person’s office
- expedited handling of any customer complains related to the person
What is required for the Annual Review?
- annual inspection of each OSJ
- annual review of the businesses in which the firm engages, designed to detect and prevent violations
- interactive annual review with each RR and each reg principal of compliance matters relevant to their activities. (individually or collectively, in person or remote)
- if a the session is pre-recorded it must be followed by live Q&A
what is record of the compliance review is required?
- the firm must keep a record of the person conducting the annual compliance review (series 9/10 or 24)
- topics discussed - must be regulatory in nature
- names of RRs that participated
What is required of the OSJ when hiring a new RR
- The OSJ (24) is responsible for reviewing the U4 and investigating and asertaining the applicants:
- good character
- business repute
- qualifications
- experience
- The series 24’s signature on the U4 serves as attestation that this occured.
If a new RR was previously associated with another member firm, the series 24 must:
obtain a copy of that person’s U5 and review it within 60 days of filing for the U4 for that person
Annual CE Firm Element
- the OSJ is responsible for preparing and delivering a CE progam annually to all RRs
- excpetion are those individuals taht solely trade with other industry professionals
- the training plan must consider compliance issues, recent regulations and products, customer complaints and any other items deemed important.
- it must be documented in a written plan
- delivery to all participants must be documented
- should include some form of measurement of the participant’s understanding
what is required of an OSJ as it relates to customer complaints?
- a seperate file of written customer complaints with actions taken by the member must be kept at each OSJ for 4 years
- this includes only complaints in writing
*
What is required regarding filing customer complaints
member firms must file statistical and summary information quarterly - on the 15th of the month following the calendar quarter in which the complaint was received
Chief Compliance Officer
- member firms are required to designate a Chief Compliance Officer (must be a series 24 for BD)
- Responsible for establishing, maintaining, reviewing and testing the firm’s supervisory procedures to achieve compliance with applicable FIRNA rules, MSRB rules and fed secuirities laws and regs.
- Required to meet at least annually with the CEO
What is required at the annual CCO / CEO meeting?
- discuss compliance matters, wiht the intention of ensuring the firm has policies and procedures in place to comply with all industry regs.
- this is documented in the annual compliance certification letter signed by the CEO
What is included in the annual compliance certification letter
States that the member has processes in place to:
* establish, maintain and review policies and procedures designed to acheive complaince with all industry regs
* modify compliance policies and procedures as changes dictate
* test the effectiveness of its compliance Policies and procedures periodically
* the undersigned CEO has conducted one or more meeting with the CCO in the preceeding 12 months.
* The CEO has consulted with the CCO and other employees, outside consultants, lawyers etc as appropriate to attest to the statements in the certification
it must be signed by the CEO
Note: the memers processes are documented in a report and reviews by the CEO/CCO to make the certification
NOTE: FINRA is making the CEO personally liable for material failures
When must the annual compliance certification letter be filed?
The final report must be filed wih the BOD the earlier of 45 days of execution or the next meeting.
Business Continuity Plan
- Procedures to be followed if there is a business disruption
- FINRA requires each member firm to create BCPs in case there is an emergency or significant business disruption in order to ensure they can meet their customer obligations.
- The plan must include procedures covering existing relationships with other BDs
Where are BCPs maintained?
- not required to be filed with FINRA
- must be made available to FINRA at request (promptly)
- a copy must be maintained at a secure, off-site facility
- FINRA has contracted with EVault for firms as the back-up repository for firms that dont have their own.
BCP updates
- they must be updated if there are material changes in the firms operations, structure, business or location
- An annual review of the plan by a series 24 is required
Mimimum Elements for BCP:
- The elements are flexible but must include:
- data back-up and recovery
- mission critical systems
- financial and operational assessments
- alternate communications between member and customers, and member and employees
- alternate physical locations of employees, critical business, bank and counter party impact
- regulatory reporting and communicaitons with regulators
- how the member will assure customers prompt access to their funds in the event they cease business
- series 24 approval
- series 24 annual review
NOTE: if a clearing firm is used the plan must still have procuedures to be followed and the clearing firms BCP may be used for this purpose
BCP and customer disclosure
- The member must disclose in writing, at account opening how the member’s BCP addresses the possibility of significant business disruption and provide scenarios of severrity that detail how they will respond
- The disclosure must be provided on the firms website and mailed to clients on request
- No requirement to provide the detailed BCP
Emergency Contact Persons
- Member firms must desingate two emergency contacts to FINRA
- both must be members of the firm’s senior managment
- One must be a principal
- If the firm is a sole proprietorship, the other person should be a firm employee
- If the firm has only one employee the second person should be a person familiar wiht the business (i.e. accountant, attorney, etc)
- Must be filed electronically through FINRA Contact System
- Updates should be made “promptly” - no later than 30 days
- Must be reviewed annually (within 17 business days after the end of each year)
Requirement for Review and Updates to Emergency Contact information
- Updates must be made promptly, no later than 30 days after the change
- Must be reviewed annually by the firm’s executive representative or written designee within 17 business days after the end of each year
customer account rules
Conduct of Customer Account Rules
8 items
- cannot guarantee against loss
- cannot share in gain / loss (excpetions)
- cannot borrow from / lend to customers (exceptions)
- cannot charge for investment advice, can charge for clerical services
- make BD financial statements available upon request
- provide FINRA manaul upon request
- cannot buy/sell unless the firm believes the customer will settle in time
- no installation sales
What is an exemption from the rule against guaranting againts account loss?
- repurchase agreements where the underlying holdings are exempt
- if the repurchase agreement uses non-exempt securities (i.e. common stock) then it it prohited.
What are the exceptions for an RR to share in gain/loss with a cilent?
- RRs may open a joint account wiht written approval of the employer
- Profit and loss must be shared in direct prportion to the capital invesment (with exceptions)
What are exceptions to the “sharing in direct proportion to the capital investment” rule?
-
Immidate family members
-Includes parents, children, spouses, in-laws or other persons supported by the member - ** “Hedge Fund Rule” **
-Allows hedge fund managers to invest in their funds with clients
-Accounts that meet the following requirements:
a. the account is opened by a custome with a NW of at least $2.1MM with at least $1MM of customer funds
b. prior written agreement, w/ compenstation arrangement approved by firm
c. agreement covers gains and losses for at least 1 year
d. pontential conflicts of interest are disclosed
What are permitted exceptions for RR’s to lend to / borrow from clients?
- Customers who are immediate family member
- Customers who is a lending institution, lending to the associated person with typical terms
- Customers who is another registered person at the same member (requires pre-approval)
- the lending arrangement is based on a personal relationship with the customer (requires pre-approval)
- the lending relationship is based on a business relationshipo outside of the BD (requires pre-approval)
Which exceptions for an RR lending/ borrowing from a client require pre-approval?
- the customer and RR are both registered at the same member
- The lending arrangement is based on a personal relationship with the customer
- the lending arrangement is based on a business relationship outside of the broker / customer relationship.
Fees for Investment Advice
RRs cannot charge fees for investment advice.
What may RRs charge for?
- fair and reasonable mark-up / commission under the 5% Policy
- clerical services (e.g. safekeeping of securities, collection of dividends, or portoflio appraisals)
If a FINRA member charges for investment advice it must:
- register wiht the state (smaller IA) or register with SEC (larger IA)
- comply with all of the adviser rules in addition to FINRAs rules.
What financial statement is a BD required to provide a client?
- the latest balance sheet and net capital computation
- (as perpared under the Sec Ex Act 1934)
- There is no requirement to provide an income statement
- made available upon customer request
An order to buy or sell cannot be accepted unless:
- the firm has reasonable assurance that the customer will pay in 2 bus days (buys) or deliver within 2 days (sells)
- Installment sales are NOT permitted - reg T must be met
Completion of a Purchase
- a security is purchased
- the customer pays in part (margin) or in full on the settlement date OR the BD makes accounting entrys on the customers account on settlement
- if payment, or entries are made before settlement, this does NOT complete the transcation
Completion of a Sale
- A security is sold
- the customer delivers the security on the settlement date OR the BD makes the appropriate account entries on the customer accounts on the settlement date
NOTE: if the securities are made before the settlement date this does NOT copmplete the transactions
Order tickets for the sale of securities being marked long and short:
Which orders should be marked and when should they be marked long?
- all order tickets for sales should be marked long or short EXCEPT for corporate debt securities.
- an order ticket can be marked “long” if the customer holds the security in their account or if the customer agrees to deliver the security by settlement.
What trades must be approved by a general principal
- All orders effected by an RR must be reviewed and approved in writing by a general principal
- must be kept for 3 years
Requirements Regarding Review of Correspondence
- Piror written principal approval is required for coorespondence (each piece / written and electronic) between an RR and customer related to invest banking and securities business
- Piror written approval **is not required IF **the firm has a communications compliance program in place and teh firm audits communications
*
Limits to gifts
- $100 per person per year
- gift limits do not apply to
- business entertainment (cant be too extravegant or frequent)
- gifts based on a personal relationships
- logo gifts
e.g. an RR can take a client to a dinner costing $300 but cannot gift a $300 gift card to a clients favorite restaurant
Requirements Regarding Entertainment
- The memer firm must have written policies and procedures regarding business entertainment
- This includes P&Ps, training and auditing of expenses
Record of Gifts
- FINRA requires firms to keep track of all gifts and gratuities given and received related to business.
- Procedures must in place to ensure the $100 limit isnt breached within the year
- records must be retained for 3 years
Paying for Work
- The $100 does not apply to paying for work
- Work can be paid for as long as:
- there is a written agreement detailing the work and compenstation
- their is prior review and approval in writing of the agreement by the principal
- Records of the agreement and payment must be kept for 3 years
Outside Business Activities
- RRs must provide prompt wirtten notice to the member firm of any outside business activities and must follow the firms instructions
- The firm must assess the impact of the work on the RR’s abiltiy to do their job and on the firm
- The employer can prohibit an OBA
- OBA may be a non-compensated position of influence (i.e. unpaid board position)
- is reported on the U4 and shown on brokercheck
Selling Away
- when an RR handles a securites transaction for a customer through another firm
- it is prohibited by FINRA
- All trades executed by an RR for a customer must be executed through or be known to the member firm they are with
- There can be an exception if the firm is given prior written notice of the transaction and compensation and approves of the transaction in writing (the firm must supervise the transaction)
Exception to the Prohibition on Private Securities Trades
- execeptions can be granted
- the firm must recieve written note of the transaction and compensation in advance
- the firm must approve in writing
- the firm must supervise the transaction
Information Received in a Fiduciary Capacity
- info received from a customer by an RR in a fiduciary capacity cannot be used to solicit purdchases or sales except with express consent from that customer
- info received by a member firm from an issuer in a fiduciary capacity cannot be used to solicit purchases or sales
Control Relationships
- the firm must disclose if its in a conttrol relationship with the issuer of a security prior to its being purchased or sold (at the time the order is taken)
- must be made in writing and prior the completion of the transaction (no later than settlement)
- typicall firms give verbal disclosure at recommendation and written on the trade confirmation
- e.g. ML RR makes a recommendation to purchase BOA -there is a control relationship because BOA owns ML - it must be disclosed.
tt
Disclosure of Fiduciary Relationships
- if a member firm acts as an underwriter they must disclose this to customers purchaing the issue
FINRA rule 2030
- anti-bribery rule discouraging BDs/ covered members / covered associates from participating in pay-to-play practices by acting as intermediaries between state and local governments and investment advisers.
- associated employees include GP, Managing memer or Exec Officer of the BD
Maximum Political Contribution
- Max political contribution is:
- $350 per candidate per election in which the associate is entitled to vote
- $150 per candidate, per election in which the associate is not entitled to vote
- There is a 2 year ban on contributions if a contribution exceeds $350
- The primary and general elections are considered separate elections
- Contributions can include gifts, subscriptions, loans, advances, or deposit of money or anything of value for the purposes of influcing an election for fed, state or local office. It also includes payment of election debts or inaugural expenses of a successful candidate.
What is considered to be a political contribution?
Contributions can include gifts, subscriptions, loans, advances, or deposit of money or anything of value for the purposes of influcing an election for fed, state or local office. It also includes payment of election debts or inaugural expenses of a successful candidate.
How are disputes handled ?
between RR and firm?
between clients and firms?
- FINRA requires that any disputes between RRs and their fims be handled by binding arbitration which can’t be appealed
- Exceptions: employment discrimination, sexual harrassment
- Customer disputes can be handled by arbitration with client consent at account opening (through Predispute arbitration Agreement)
Proxy Materials Requirements
- FINRA requires that firms forward proxy materials to the beneficial owner of stocks that they hold in “street name” for margin customers.
- no charge to customers
- reimbursement is made by the issuer under a schedule prescribed FINRA
- the issue is required to:
- furnish sufficient copies
- assue the member firm it will be reimbursed for mailing costs
FINRAs rule on redistribution of proxies and other corp communications states:
- if a stock is held by a fiduciary, the fiduciary can vote those shares
- If the fiduciary in an ERISA plan is the plan trustee, if the memer frimed has been named the plan fiduciary as the investment manager of the stock held as assets in the plan, then the investment manager votes the proxies - as long as the plan gives the manager discretion to manage, acquire or dspose of any plan assets.
FINRA Prohibited Acts
18 items
- making recommedations of highly speculative stocks
- Account churning
- Trading in Mutual fund shares
- recommendations beyond a customer’s financial capacity
- fraudulant activity with customer funds
- payments to influence anyone in a position to influence the market price of a security
- participants in an underwriting group to represent the POP as the prevailing market price, unless there is an independent market
- payment to influence market prices wher they are participating in the underwriting
- manipulative or deceptive practices with clients
- imporoper use of customer funds and securities
- giving concessions or discounts to the public
- placement of orders for Mutual fund shares unless they have a customer order or they are buying for the its own account (avoid being a market maker)
- accpeting a gift of more than $100 from an inv company or related persons.
- Selling mutual funds just bleow the breakpoint levels
- selling dividends (selling just before the ex-date )
- trading mutual fund shares
- accepting conintuing commissions, suc as annual concessions paid out of 12b-1 fees after leaving the firm (unless there is a prior written agreement)
- sending any written communication to perspective mutual fund customers wihtout a copy of the latest fund prospectus. (exempt letters limited to the statement of the fund’s objective and its management structure)
Speculative stocks
FINRA prohibits making a blanket recommendation of low priced speculative stock
Trading in Mutual Fund Shares
- FINRA prohibits trading in mutual fund shares
- placement of orders for mutual fund shares are prohibited unless the firm has an existing customer order or is buying for their own account (long term investment)
- This prohibits firms from placing shares in inventory and acting as a market maker
- only the fund can act as a market maker
- Selling Mutual funds below the breakpoint is prohibted
Breakpoint Sale
- prohibited by FINRA
- selling mutual fund shares just below the breakpoint
Selling Dividends
- Prohibited by FINRA
- when a customer is induced to purchase a stock just before the ex-dividend date
What is prohibited by FINRA when dealing with clients?
- misappropriating customer funds or trading without authorization
- manipulative or deceptive practices
- Improper use of customer funds and securities.
- lending margin securities without a singed loan consent agreement
- rehypothecation of unreasonable amounts of customer securities (in excess of 140$ of customer debit balance)
Influencing Market Price
FINRA prohibits:
* payments of any designed to influence those that are in a position to influence the market price of a seucirty (i.e. newpaper, investmnent service)
* payments of any kind to influence market price wher the member is participating in the underwriting
Concessions or Discounts
- FINRA prohibits giving concessions or discounts to the public
-*does not apply to exempted securities - Discounts and concessions can only be given to other memer firms
e.g. a member can sell a stock at the “inside” price to another member.
- member firms can compensate foreign BDs for doing trades outside the US
- member firms may compenstate exchange members for performing trades on teh exchange floor
Anti-reciprical rule
- FINRA prohibits accepting a gift of more than $100 in value from an investment company or related person.
- it prohibits investment companies from giving you “extra” compensation about and beyond the sales charge for selling their shares.
Payments of Commissions to retired RRs
- Payments of compensation, concessions or fees to RRs either firms or individuals.
- there is an Exception for RRRs (retiring RRs) and to non registered foreign finders
- in order to do this there needs to be a prior written agreement specifiying the compensation to be paid and the retired reprsentative must agree to do no new business or service accounts.
Payments and commisions to foreign finders
- The finder must be a foreing national and not subject to US law requiring registration
- the customer must be a foreign national
- the customer must receive a disclosure document that a finder’s fee is being paid and must sign a written acknowledgement of the existence of the compensation arrangement
- the trade confirm must disclose the finders fee was paid
- records of the agreements between the firm and finder, the amounts paid must be retained
Three major categories of communications
- correspondence
- retail communication
- institutional communication
Correspodence
- Any written or electronic communication that is distributed or made avilale to 25 or fewer retail investors within any 30 day calendar period.
- This includes both existing and propsective customers
- *Does not require prior principal approval prior to distribution
Retail Communication
- Any written or electronic communication distributed to or made available to more than 25 retail investors in any 30 calendar day period
- a retail investor is anyone who not a instiutional investor (anyone with less than $50MM)
- *Does require prior principal approval prior to distribution
Insitutional Communication
- Any written or electronic communication distributed/made available to institutional investors.
- Instituional investors includes banks, savings and loads, reigstered investment companies, registered invetment advisors, gov entitites, FIRNA members and any persons with $50MM or more.
*Does not require prior principal approval prior to distribution
Type of communications:
4 types
- Advertising
- Sales Literature
- Independently Prepared Reprint
- Public Appearance / Public Forum
Advertising
- material intende for mass market
- Includes: newspapers, magazines, non-password protected internet websites, internet bulletin boards, TV, billboards, sings, tape recordings and motion pictures
Sales Literature
- any written or electronic communication directed to a specific audience
- includes: circulars, market letters, research reports, seminar texts, password protected websites, and form letters to more than 25 investors.
- note: form letters to 25 or less investors is correspondence
- Does not include independently prepared reprints
Independently Prepared Reprints
- A reprint or excerpt of an article issued by a publisher, where the publisher is not affiliated with the FINRA member and the report was not commissioned by the FINRA member
- if the report is distributed to more than 25 investors it is a retiail communication, if its distributed to less then its a correspondence
Public Appearance / Public Forum
- Participation in a seminar, forum, radio or television interview, or other appearance or speaking activity
- unscripted, spontaneous talks
- subject to post use review and approval (simliar to correspondence)
- publich appearances do not require prior principal approval, the firm must maintain poilcies and procedures to supervise them for compliance with applciable standards
Approval of Communications:
Correspondence
- No prior principal approval as long as the Firm has a correspondence compliance program
- If the program is in place FINRA requires “post use review and approva” by a principal
- If there is not compliance program then each item would require principal approval prior to distribution
Approval of Communications:
Interactive Content on Websites
- treated similar to a website, blog and “correspondence”
- no advnace approval required by a principal
- the firm must have P&Ps to review and approve interactive content
- not required to FINRA file
- NOTE: static content on a website is treated like advertising and requires preapporval by a principal and filing with FINRA
Approval of Communications:
Static Content on Websites
- Requires prior principal approval and filing
- treated like advertising
- NOTE: interactive content on a wesbsite does not require pre-approval or filing
Approval of Retail Communications
- Requires prior principal approval
Approval for Non-promotional retail communications
- Do not require pre-approval or FINRA filing
- treated like correspondence
- Includes:
- market letters that do not make financial or investment recommendations
- postings on onilne interactive forum (e.g. chat room)
- communications that do not make any financial or investment recommendations or otherwise promte
Approval of Broadly Disseminated Free-Writing Prospectus FWP
- Requires prior principal approval
- include items like emails, faxes, term sheets, internet sites, and recorded electronic road shows
- Broadly dissemenated: posted on an unrestricted website or released to the news media
SEC Rule 405
*Automatic Shelf Registration
* Permits Well Known Seasoned Issuers (WKSIs) to automatically reister issues withiout SEC review and to use “free-writing prospectuses” (FWPs) without SEC review of the content (still needs to be filed with the SEC)
*
Free Writing Prospectuses
Include:
* e-mails, faxes, term sheets, internet sites, and recorded electronic road shows
Approval of Institutional Communications
- No prior principal approval if the firm has supervisory procedures
- post-review and approval by principal with procuedures in place
Approval of Institutional Communications distributed to retail investors
*If an institutional communication will be redistributed to retail investors, then they become retail communications
- If an institutional communication is redistributed to retail investors and a firm finds out they must cease distrubtion until the BD has adopted the appropriate procedures to prevent redistribution.
Required records for communications
- Firm must keep:
- a record of the communication
- the date of first and last use
- the name of the principal that approved the communication
- Records must be retained for 3 years.
Filing Communications with FINRA
- Only required for retail communications
-
General Rules:
- First year of business:
file 10 days in advance of first use - After 10 years in buiness:
No filing but retail communications are subject to spot checkNote there are some specific retail communications that must e fileed in advance
- First year of business:
Not required for insitutional communications or correspondence
Retail Communications that Must be filed with FINRA 10 Days Prior to first use
1. Securites Futures (options) communications
- if it contains the names of spec. securities it must include the latest ODD (options disclosure doc)
2. Fund Retail Communcations with Member-Prepared performance ratings
does not apply if it includes independently prepared performance rankings
Must be filed with FINRA 10 days before first use and can’t be used utnil FIRNA approves
Retail Communications that Must be filed with FINRA 10 After first use
1. CMO communications
*collatoralized mortagage obligation comms
2. Registered Structured Product Communications
*does not apply to privately placed structured products
3. Registered DPP Retail communications
*Registered Direct Participation Progams (DPP)
*Does not apply to privately placed DPPs
4. Mutual Fund Retail Communications
*dont include member-prepared performance ranking
*an Omitting Prospectus must be filed (SEC Rule 482)
5. Broadly Disseminated Free-Writing Propsectuses
*filed under Rule 405 (automatic shelf registration)
*Also if a draft storyboard for TV/Video was filed hthen the final version must be filed within 10 days after first use.
Filing Is Not Required For
- Comms previously filed
- Comms that do not make a financial or investment recommendation
- Non-promotional change announcements (i.e. office addres change, employee promotion)
- Comms that only identify a member’s exchange symbol or identify a security for which the member is a market maker
- Recruitment ads
- Propsectuses, preliminary prospectuses, oferring circulars that are filed with the SEC
- Tombstone ads that comply with SEC rule 134
- Independently prepared reprints, press releases, institutional sales material, correspondence, and communications posted on an online interactive forum
FINRA Communication Standards
- Must be fair and balanced
- Cannot be misleading
- Must provide a sound basis for evaluting the facts in regard to a seucirty, industry or service
- False or exaggerated claims are prohibted
- Placement of information in a legend or footnoe to inhibit an investor’s understanding is prohibited
- Predictions / projections are prohibited
- Member firm name must be included
- SIPC logo must be included on all adverisements larger than 10 square inches (not required for sales literature)
- FINRA name if used, can only state that the firm is a FINRA member, FINRA name must be smaller than firm name and must include link to FINRA site
*
Investment Analysis Tools
Firms may offer an investment analysis tool (e.g. a retirement planning calculator) so long as:
- provide FINRA with the templates for written reports
- describes the methodology and criteria used, included limitations and key assumptions
- explains that results may vary with each use and over time
- include the disclaimer that “ projections generated by the tool are hypothetical, do not reflect actual investment results and do not project investment results”
Testimonials
- are permitted
- the person making the testimonial must of the knowledge and experience to form a valid opinion
- Disclosure must be included:
- maker’s experience make not be indiciative of other clients
- testimonial is not indicative of future performance or success
- maker was paid for the testimonial (if more than $100 was paid)
CMO Disclosures
- Must include within the name of the prodcut the term “Collatoralized Mortgage Obligation”
- May not compare CMO to any other investment vehicle, including bank CD
- must disclose that a gov agency backing applied only to the face value of the CMO and not to any premium paid (where applicable)
- must disclose that a CMO’s yield and avg life will fluctuate depending on the actual rate at which mortgage holders prepay the underlying mortgages and changes in current interest rates
Mutual Fund Ads Showing Ranking-Entity Ratings
FINRA rule 2212 covers the use of investment company rankings in retail comms and permits the use as long as:
* the infomration was created and published by a “ranking entity - indpendent ratings firm
* prominent disclosure is made of the name of the category
* the number of investment companies in the category, the length of the time period used for the tranking and criteria on which he ranking is based
* the fact that past perfomance is no guarantee of future resutls is disclosed
* the publisher of the ranking is disclosed
* the ranking is current as of the most recent calendar quarter
* the ranking covers a period of at least 1 year
* rankings based on total return must include a comparison of 1, 5 10 year Total Returns (or life of the fund, if shorter)
Requirements for Firm Name in retail communications
- Must cearly include firm name
- also required for telephone listings, usiness cards and stationary letterhead
- not required for “blind recruitment advertisements”
SIPC logo and retail communications
- firms are required to place the SIPC logo on all advertisements larger than 10 square inches
- NOT required for sales literature
Requirements for use of FINRA name in retail communications
- Firms may only state that they are a FINRA member
- Indviduals are not associated with FINRA ONLY the firm can be.
- The FINRA name must be small than the firm’s name
- if included on a website it must include a hyperlink to the FINRA site
- Use of the FINRA name is not required but requirements must be met if the firm choses to do so.
Marketing Materials to Establish Expertise
- FINRA requires that marketing materials disclouse that it was prepared by an outside party to give to clients
- must be supervised (principal must review and approve)
- the publication must disclose that it was prepared by a thrid party for the RRs use
- the publication must prominently display the member firm’s name
Ca
Market Letter Standards
- from BD to clients
- provides market commentary, may include listing of recommendations
- excluded from the definition of a “research report as long as the recommendaitons include key disclosure.
- Research reports require different disclosures
- if the market letter makes recommendations of investment cmpany or variable products they are not required to make these disclosures.
Required Market Letter Disclosures
Disclosures:
* whether the firm makes a market in the recommended security or if the member/ associated person will buy or sell the security on a principal basis.
* if the member or any associated person who is involved in the preparation of the report content has a financial interest in the securities of the issuer
* if the member was a manager or co-manager of a public offering of any securities of an issuer whose securities were recommended in the past 12 months
Note:
*not required for mkt letters that make recommendations of invest. companies or variable products
*disclosures for research reports are more detailed.
Research Report Standards
- Communication that makes a specific security recommendation
- The following is required:
- the recommendation must have a basis in fact which can be substantiated as reasonable
- the market price of the stock a the time must be included
- supporting documentation to the recommendation must be furnished upon written request
If past performance is shown in a communication then the following is required:
5 items
- at least a 12 month period must be used
- an indication of general market trends during that time must be given
- if past performance of comparable recommendations is shown, then all of such recommendations (both good and bad) made within the prior 12 months must be shown
- all transaction costs must be included
- a statement that past performance does not indicate future results must be made
Price Targets in Research Reports
4 items
- Can be included (not considered a projection of performance)
- Any statement of advancates must mention relevant risks
- Reports must be dated
- if information older than 6 months is used it must be noted
Rule 134A / Rule 135A
- Rule 134 A: Amended Tombstone Rule
- Rule 135 B: Generic Advertising Rule
- specifies limited conditions under which an announcement regarding Mutual Fund and options securites is not considered an “offer” and therefore no prospectus is required with these announcement:
Under Rule134A and Rule 135A
Mutual fund advertising is limited to:
*Mutual fund advertising is limited to:
- explanatory information about investment companies
- an explanation of the types of investment companies
- offers, descriptions, or explanations of products and services without mentioning the desirability of these investments
- an invitation to inquire for more informaiton and a copy of the prospectus, inc. the name and address of the sponsoring BD
Under Rule134A and Rule 135A
Options advertising is limited to:
Options advertising is limited to:
* General description of the security being offered
* Description of the nature and functions of options markets
* Description of the Options Clearing Corporation
* Invitation to inquire for more info and obtain a copy of the options disclosures document, inc. the name and address of the sponsoring BD
taping rule
FINRA Taping Rule
- If a firm’s sales force has “too many” individuals who previously worked at an expelled member firm, the firm is required to tape phone conversations with current and potential clients
- def of too many ranges form 20% to 40%
- FINRA determines which firms are subject to the rule and notifies the firm they have 60 days to comply and must write special written procedures to supervise telemarketing activity for 3 years
*records must be retained for 3 years
*reports must be filed quarter by the 30th of the month following quarter end
taping rule
The FINRA Taping Rule does not apply if:
- for firms with 20 or more reps:
less than 20% were associated with a disciplined firm in the past 3 years - for firms with 10-19 reps:
less than 4 of the reps were associated with a disciplined frim in the past 3 years - for firms with 1-9 reps:
less than 40% of the reps were associated with a disciplined frim in the past 3 years
taping rule
How can a firm avoid taping if notified by FINRA
adjust staffing to fall below the thresholds within 30 days of first notice
FINRA Manual Requirements
- FINRA requires a copy of the FINRA manual be kept in each branch office OR have internet access to the FINRA website where a copy can fe foudn
- Must be made availalbe upon customer request
Customer Complaints
- Customer complaints are made to the FINRA Dept of Enforcement (DOE)
- DOE investigates, valid complaints are then sent to FINRA Office of Hearing Officers (OHO)
- The FINRA Code of Procedure dictates how the camplaint is handled.
What sources does the does the FINRA DOE receive complaints?
- Customers
- FINRAs surveillance activities
- other regulators
- other member firms
- tips
- examination findings
To investigate a complaint, FINRA has the right to:
- require the member to report orally or in writing on the matter
- investigate the books and records of the market
- If the firm refuses they are subject to FINRA penalties
How should responses to information requests from FINRA be provided?
- Electronic reponses must be enrypted and sent separately from the Access Key
What types of penalites could FINRA impose?
- Censure
- Fines
- Suspention
- Expultion
- any other fitting sanction
What is the consequence if an individual is supsended or expelled?
- the person cannot remain asosciated with that firm in any capacity
- they cannot be paid a salary, commission or other renumberations resulting from any securities transacation occuring during the suspension or expulsion period
*note: renumeration earned before the period can be paid
Suspension from specific activities
- FINRA can modify a suspension to apply to specfici activies
- i.e. a principal is suspended for “failure to supervise” and remains employed as a reg rep or in a clerical role.
FINRA notification to members and news media
If FINRA suspends or expels a member or person, bars a person from association or imposes a fine over $10K it will notify:
- the FINRA membership through a “notice to members” mailing
- the news media through a news release
code of procedure
FINRA Code of Procedure
- Used by FINRA to pursue disciplinary action
- Internal FINRA court hearing process, with higher levels of appeal.
Process:
- An investigation is open
- DOE serves a formal complaint. Filed with the FINRA OHO
- The OHO appoints a Chief Hearing Officer
- FINRA (may) issue a cease and desist order if it believes the member firm is engaging in illegal or prohibited activities
- Complaint must be answered within 25 calendar days. answer to OHO with copy to DOE.
If they fail to repsond after 25 calendar days, second notice with 14 day response time
- CHO reviews the reponse and decides whether to go to the Hearing Panel. The resondant can request that it go to the hearing panel.
- A pre-hearing conference is held within 21 days of the respondents answer
- Two person hearing panel w/ decision within 60 days
code of procedure
What happens if no answer is received from a respondent in when a complaint is filed.
It is treated as a default and the CHO (Chief Hearing Officer) issues a default decision that the firm or ind. committed the alleged violation and imposes sanctions
code of procedure
Pre-hearing Conference
- A pre-hearing conference is held within 21 days of the Respondent’s answer
- Conducted prior to the Hearing Panel
- Objective to clarify issues, exchange wintess and exhibit lists, set criteria for evidence and other legal matters
code of procedure
Hearing Panel
- Held in an agreed upon location
- Three person panel: Cheif Hearing Officer (FINRA employee) and two other industry panelist.
- Respondent has the opportunity to present evidenc and testimony.
- A written decision is rendered based on majortiy vote of the 3 person panel within 60 days of the hearing
- Decision is not final until 25 days after the decision (due to appeal window)
- Once a decision is final FINRA determines the appropriate penalty (can include censure, suspension, expulsion, or fines)
code of procedure
Appeals Process
- Either party can appeal the Hearing Panel decision
- The first appeal goes to the FINRA National Adjudicatory Councel (NAC)
- Appeal must be filed within 25 days of decision
- NAC can appeal within 45 days and overturn the decision
- 2nd appeal - SEC
- 3rd appeal - federal appeals court
code of procedure
Settlement Offer
- at any time during the hearing process the respondent can offer to settle the complaint
- every settlement offer must:
- be in writing
- state the action or practice that caused the violation
- state the proposed sanction
- waive all rights of appeal
- FINRA DOE decides if it will accept the settlement offer