Semiotics Flashcards

1
Q

Paradigmatic connotation

A

derives from a comparison of what we actually see with what we might have seen

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2
Q

Syntagmatic connotation

A

derives from a comparison particular image with others that have come before it

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3
Q

semiotics

A

the analysis of signs and symbols and their meaning

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4
Q

sign

A

smallest amount of meaning we can decode, anything cultural that convey a meaning and consists of 2 components

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5
Q

signifier

A

a sign or symbol that can stand for something else

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6
Q

signified

A

what the sign or symbol represents, what the interpreted by the receiver of the communication

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7
Q

the icon

A

a sign in which the signifier represents the signified mainly by its similarity to it

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8
Q

the index

A

a sign that points to or indicated something that also tend to have a relationship with something

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9
Q

the symbol

A

a sign that stands for or is symbolic of something

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10
Q

synecdoche

A

where parts stand for the whole

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11
Q

metonymy

A

an associated or notion is used to invoke an idea or represent an object

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12
Q

linguistic

A

comprising aspects such as vocabulary, generic structure and the grammar of oral and written language

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13
Q

visual

A

comprising aspects such as colour, vectors and view in still and moving images

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14
Q

audio

A

comprising aspects such as volume, pitch and rhythm of music and sound effects

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15
Q

Gestural

A

comprising aspects such as movement, speed and stillness in facial expression and body language

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16
Q

Spatial

A

comprising aspects such as proximity, direction, position of layout and organisation of objects in space

17
Q

Enigma code

A

leads a question for the audience to ask and answer shortly after/ later in the film

18
Q

Effects of the enigma code

A

entice the audience to watch the rest of the film as they’re curious as to what happens next

questions enable audience to be intrigued with the film and wants answers

19
Q

Action code

A

significant events which move the narrative on in a particular direction. E.G ringing phone

20
Q

Effect of action code

A

teach the audience new things e.g something about a new character or the plot itself to display information

can change direction of the narrative

21
Q

metalanguage

A

refers to the specialised terminology

22
Q

Polysemic

A

means many meanings all which have.
May refer to the connotative meaning rather than the denonative meaning

23
Q

didactic

A

texts are more likely to have denotative obvious meaning and are less open to interpretation