Selling to Retailers Flashcards
1
Q
What’s a retailer?
A
An organisation that buy directly from producers and sell products in shops
2
Q
Advantages to AFL of selling to retailers
A
They advertise the products
Provide customer feedback
Cost-effective way to access larger markets
3
Q
Advantage to the customers of retailers
A
Access to a wide range of goods
Staff are there to give help and advice
4
Q
Disadvantages to AFL of selling to retailers
A
Less control over price
Like to buy on credit- bad for cash flow
