Section One- Sociological Methods Flashcards
Research Methods
Primary research
First hand data, interviews, questionnaires and experiments.
Expensive and time consuming.
Researchers values create bias.
Secondary Research
Second hand research statistics, documentaries and diaries.
Access data quickly, may not be accurate.
Compare past and present data.
Quantitative data
Numbers and statistics.
Compare statistics and compare trends overtime.
Easy to analyse tables,charts,graphs
Qualitative data
Detailed idea how people feel, opinions.
Meaning and motives behind behaviour.
Small scale, not represent whole population.
Theoretical issues that affect choice
Of method
Positivism- institutions in society. interpretivism- individual called microsociology.
Positivists use Quantitative data
Behaviours influenced by external social factors, scientific and analyse ‘social factors’.
Interpretivists use Qualitative data
Understand individuals behaviour, not
Like ants in a farm.
Practical issues Impacts on methods
Time- more time depending on methods
Money-pay for resources
Characteristics and skills-at a desk or dangerous situations.
Access and opportunity- researchers access
Ethical issues on methods
Consent-agree to take part
Avoidance of deception- open and honest
Confidentially- participants confidential and private.
Avoidance of harm- not be physically or psychologically harmed.
Laud Humphreys’ “Tearoom Trade (1970) was a covert observation of secretive homosexual activities
Homosexual activities in public places(toilets), secretive against the law.
Humphrey posed as someone who watches homosexual acts to gain trust and observe actions. Many sociologists disagree with his decision.
Milgram (1974) not honest with participants in his obedience experiment.
Volunteers administered electric shocks (to an actor) when they failed the memory test
Told volunteers it’s an experiment on memory, shocks weren’t real.
Shows people are ready to obey authority without question.
Respondents right to confidentiality
Researcher breaches trust and confidentiality its affects potential participants taking place
Justify bending or breaking Ethical rules
“James Patrick” (1973) false name given to a researcher conducting a study in violent gangs in Glasgow- to ensure researchers safety.
Research design