Section Four - Marketing And Environment Flashcards
What are the dietary needs of pregnant and breastfeeding women
Extra protein, calcium and iron
what are the dietary needs of elderly people
Cutting down of fats and carbohydrates
What are the dietary needs for athletes
Need food that provides a lot of energy
What are the dietary needs for overweight people
Low fat food
How do economic needs effect what people buy
How much time and money people have influence what they buy
Special offers on products attract customers who want to save money
Some people only buy high quality food no matter what
What kind of foods are popular with children
Entertaining foods like pasta in funny shapes or cereals with free toys
What foods are popular
Entertaining foods
Trendy food like sushi
Convenience foods
How can celebrity chefs help boost sales of particular products
If they endorse it
What can eating sometimes be
A social occasion e.g out at restaurants
What do office workers in cities tend to eat
Sandwiches and quick things at lunch times
Why are convenience foods popular
Because they are for people who lead busy lives as they are quick and easy
Why do people choose free range products
Because they know the animals are treated ethically
What does organic food mean
They are grown naturally without pesticides
Why are fair trade products popular
Because the customers want to make sure farmers get a fair price for their product
Why do some people prefer to buy British or local produce
To support the local economy and to reduce food miles
Why won’t some people eat blue fin tuna
Because it is endangered
What is food that is suitable for Muslims
Halal
What is food that is suitable for Jews
Kosher
How can you Carter for people who obey Relgious food laws
Using particular ingredients e.g some foods like pork are banned and some need to be prepared in a certain way
What are good opportunities for designers and manufacturers to make special products
Cultural and religious festivals
Why might people like a product
It looks good
Tastes good
Packaging is appealing
Some people like trying anything that’s new and exotic
Why do multicultural factors have a lot of influence on food production
Because they increase the variety of food as you can eat food from all around the world. You can try new flavours and spices and they bring different cooking methods like stir fry