Section 5:Business objectives and stakeholder objectives Flashcards
objective
Target to be achived
Market share
the revenue of a business expressed as a percentage of total market revenue
examples of business objects
- Make profit
- Survival
- Expand business size
- Increase market share
Corporate social reponsabilites
Business taking reponsabilities for the impact of activites might have on society or enviroments
Pressure groups
A group of like mineded people that puts pressure on business and governemyts to change their policies to reach a goal
Social enterprise
A business with social objectives that re invests most of its profts back into the business
Stakeholders
An individual or group which has an interest in a business because they are affected by its decisions
Internal stakeholders
Owners and shareholders
Managers and employees
External sakeholders
Lenders suppliers customer governemnts local communities