Section 2 B Flashcards
A ____seeks to create a competitive advantage by developing a product that has unique attributes that are not offered by the competition.
In order for a differentiation strategy to be successful, it must be tied to something that cannot be easily copied T/F
A variation on the differentiation strategy is for a firm to make a product that requires replacement parts that are slightly different than standard parts available made by other companies. T/F
differentiation strategy
True
True
DIFFERENTIATION STRATEGIES (3) \_\_\_ various activities can provide a strategic advantage, providing the \_\_\_activity can be performed better or more cost effectively by an outside firm.
____has allowed many organizations to reach new markets in an efficient and effective manner; however, it has also allowed easier entry into a firm’s current markets by new competitors.
Outsourcing
E-commerce technology
Differentiation strategies can be successful when:
most buyers have similar requirements for the product attributes.
the differentiating product attribute cannot be easily copied.
buyers are particularly price-conscious and competition is strong.
buyers are easily convinced to switch products through aggressive advertising and the costs for product switching are low.
the differentiating product attribute cannot be easily copied.
The consensus of economic forecasts indicates that consumer prices are likely to increase because of increases in aggregate demand. Which of the following outcomes is most likely to occur as prices increase?
Quantity of output increases if there is capacity to produce.
Unemployment increases.
Profits fall if all costs are fixed.
Profits rise even if costs increase.
Quantity of output increases if there is capacity to produce.
If there is an increase in demand, both equilibrium price and equilibrium quantity will increase, provided that there is excess capacity to meet the increased demand
Market Equilibrium
The intersection point of the demand curve and supply curve represents the \_\_\_. No shortage or Surplus.
The market equilibrium occurs where quantity supplied equals quantity demanded T/F.
. In the event there is a ___, that is, a price above the equilibrium price, then the quantity supplied is __than quantity demanded and there would be a __of the product at that price ceiling.
market equilibrium price.
True
price floor, greater, surplus
hich of the following is not an example of price discrimination?
A department store charges $10 for an item while the same good sells for $7.75 at a discount store.
An airline charges $175 for 14-day advance purchase ticket round trip between New York and Chicago and charges $400 for a ticket on the same route, purchased two days before the flight.
A restaurant gives seniors a 15% discount if the order their food before 5:30 p.m.
A grocery store provides discount coupons to everyone.
A department store charges $10 for an item while the same good sells for $7.75 at a discount store.
_____is the practice of selling a product or service at different prices to different consumers when those price differences are not justified by cost differences.
Price discrimination
PRICE DISCRIMNIATION is possible when:
Firm has __ over output and price
Buyers can be ___ into distinct classes that have different abilities to pay for the product
Purchasers would NOT be able to resell to purchasers from the higher priced market T/F
The logic of price discrimination is to attempt to segment the market, change the price consumers would be willing to pay, and recapture a portion of the consumer surplus. T/F
Control
segregated
True
True
BENEFITS OF GLOBALIZATION
\_\_\_\_ (FDI) brings the best technology and other forms of intellectual capital to countries that would otherwise have to make do without it
Benefits of FDI:
Create Jobs Stable Wages Increase Imports Stable manufacturing and services bring new research/tech/skills T/F
Foreign direct investment
True False - Increase Wage False - Increase Exports False - Strengthen manufacturing & Services True
GLOBALIZATION - FOREIGN DIRECT INVESTMENT
FDI brings products that would otherwise be ____to the countries where the investment occurs, which presumably increases the quality of output and therefore increases the value of world output.
unavailable
GLOBALIZATION
The ___has made it very difficult for governments to control cross-border capital movements
IT has allowed for the creation of just-in-time __. This includes:
Products made ___
Emerging networks form new opportunities for ___
____has led to a competitive advantage for emerging economies
___ now exists which makes it easier to shift production to take advantage of low-cost labor
IT revolution
supply chains.
Everywhere
Strategic alliances
Labor inflexibility (immobility) Labor arbitrage
Globalization is a process by which nations of the world become integrated through global networks of communication. Its current success is tied to a number of socioeconomic effects, with one of the key effects being:
an understanding that the success of the emerging economies is more than simply the cost advantage they have due to having relatively low-cost labor.
the relatively large labor force in emerging markets and declining birth rates that have historically been associated with dynamic positive economic change.
an undervalued currency in emerging economies that would stimulate exports and strong investment in infrastructure.
the fact that innovation blowbacks as the low-priced, high-quality products developed for the emerging economics now will be effectively marketed and sold in the developed world.
the relatively large labor force in emerging markets and declining birth rates that have historically been associated with dynamic positive economic change.
PROBLEMS W/ GLOBALIZATION
Executives should not assume that the prevailing reality of globalization will continue. T/F
…………… __opportunities that allow short-term wage savings will shift geographically over time.
………….. With globalization creating a higher probability of financial shocks, managers will need to become more adept at ___.
____causes a firm to shift focus from strategic planning to the analysis of potential future events and related outcomes.
The rebalancing that gives \_\_to emerging economies will require a significant shift in strategic focus. Emerging markets become the locus of growth in consumption, production, and most of all innovation.
True - if you assume, its always bad
……Labor arbitrage
……….risk management
Scenario planning
more power
PROBLEMS W/ GLOBALIZATION -SCENARIO PLAN
When dealing with potential scenarios involving globalization, firms might do scenario planning for situations such as the following:
Rapid shifts in ___
Accepting that emerging economies are now becoming “___” in consumption as well as their current position as “drivers in production”
currency prices
drivers
PROBLEM W/ GLOBALIZATION - BLOWBACKS
There will be “\_\_\_” as low-priced, high-quality products created for the mass market of emerging countries will be effectively marketed and sold in the developed world.
___ is the idea that countries from developed markets that attempt to sell in emerging markets may in fact find themselves under attack in their home markets by companies who are more aggressive in realizing the potential for innovation in emerging markets
innovation blowbacks to both
RANDOM
____ (accounting costs) are all the cash expenditures that companies make to support production that is owned by others
_____is the result of removing or lessening barriers to international trade, which will cause jobs to move to nations where labor costs and the cost of doing business due to factors such as labor laws and environmental regulations are least expensive
Explicit costs
Global labor arbitrage
ELASTICITY OF DEMAND
The _____is a measure of the responsiveness of consumers to a change in a product’s price.
Demand is ___if it does not respond much to price changes, and ___if demand changes a lot when the price changes
A shift in the supply curve to the ___indicates that a larger quantity of the product is supplied at each price
hings that shift the supply curve are technology, prices of resources, expectation of future prices, number of sellers, taxes and other government restriction or subsidies. T/F
price elasticity of demand
inelastic , elastic
right
True
Companies will use strategic alliances to:
open up or improve access to __,
learn from other companies by sharing __and various types of __,
improve supply chain __,
get into critical countries in an effective and efficient manner T/F
gain access to necessary resources. T/F
new markets technology , expertise efficiency T T
If the price for a product increases and the demand curve for a second product shifts to the left, then:
the products are substitutes.
the products are complementary goods.
the first product is an inferior good.
the products are neutral goods.
the products are complementary goods.
Two goods that are used jointly as they are consumed are complementary goods. If the price of one increases causing a decrease in the quantity demanded of that product, then the demand for the other product will fall causing a shift in the demand curve.
SUPPLY AND DEMAND TOPICS
___goods are goods and services that are used in conjunction with each other.
___are goods or services whose demand decreases as a consumer’s income increases, assuming prices remain constant.
___goods are good or services whose demand increases as consumer’s income increases,
__goods are goods and services that can be used in place of each other in at least some of their uses
_____is a proposition that describes how an individual’s satisfaction (or marginal utility) derived from the consumption of each additional unit of the good or service declines as consumption of that good or service increases. Example: Each lick on the lollipop tastes less like the first.
Complementary
Inferior goods
Normal
Substitute
Law of diminishing marginal utility
come and employment tend toward an equilibrium level where:
inventory accumulation takes place.
inventory depletion takes place.
aggregate supply equals aggregate demand and intended savings equals intended consumption.
aggregate supply equals aggregate demand and intended savings equals intended invest
aggregate supply equals aggregate demand and intended savings equals intended investment.
Which of the following is correct in stating a similarity between firms in a perfectly competitive industry and a monopolistically competitive industry?
Firms in either industry structure produce standardized products.
Firms operating in either industry structure engage in non-price competition.
There are no significant barriers to entry in either market structure.
Firms in either market structure face a perfectly elastic demand curve.
There are no significant barriers to entry in either market structure.
PERFECT COMPETITION
The market structure of __is characterized by a large number of sellers producing a standardized product with easy entry and exit into and out of the industry. Seller can NOT influence ___
Assumptions w/ Perfect Competition
1. Many small independent buyers and sellers who produce ___
2. Each firm produces such a small portion of total output that they have no influence __
3. There is free entry into and exit from the industry. There are no significant legal, technological, or financial barriers to entry. T/F
4, Firms face a ____demand curve at the market price that is determined where consumer demand equals industry supply.
5. If the firm is making an economic profit, there is an incentive for ___
perfect competition , product price
homogeneous products over price. True perfectly elastic demand curve new firms to enter the market.
PERFECT COMPETITION
The market equilibrium occurs where price equals marginal cost at the minimum point on the average cost curve. This means that in equilibrium, a firm is operating at its most efficient level of output. Marginal revenue equals marginal cost as minimum average cost. At this point, the firm is making only a __
Profit maximizing rule (MR = MC) T/F
normal profit.
True
MONOPOLISTIC COMPETITION
The market structure for monopolistic competition is characterized by having many small firms that produce differentiated products. The firm has some degree of control over product price. T/F
Assumptions w/ MONOPOLOSTIC COMPETITION
- Large # of independent buyers and sellers
- Free entry and exit into industry
- Firms are producing ___ products
What type of demand curve?
Goal of advertisnig is to shift demand curve to the right and make demand less elastic - T/F
Entry will continue until __profit disappears.
True
true
true
differentiated
Downward sloping
True
economic
A profit-maximizing firm operating in a competitive market in the short run will increase output:
until marginal cost begins to rise.
until total revenue equals total costs
as long as marginal revenue is greater than marginal costs.
as long as marginal costs are greater than marginal revenue.
as long as marginal revenue is greater than marginal costs.
In pure competition, a firm will continue to produce until marginal costs = marginal revenue; therefore, as long as marginal revenue is greater than marginal costs, the firm will continue to increase output
All other things being equal, movement along a supply curve occurs if:
the number of sellers increases or decreases.
the price of resources needed in the production of the product is expected to increase.
technology in the production of the product improves.
the price for the product increases or decreases.
the price for the product increases or decreases.
A best-cost producer can gain a competitive advantage:
by delivering a superior product at a lower price than the competition.
when buyers are more concerned about price than value.
when they can do a better job of controlling cost driver activities.
when they can concentrate on low-cost alternatives that provide product differentiation.
by delivering a superior product at a lower price than the competition.
The best cost provider attempts to provide a product with superior quality, features, durability, service, etc. at the lowest cost. In other words, they are trying to give the buyer more value for their money.
The ____attempts to provide a product with superior quality, features, durability, service, etc. at a low price. In other words, the strategy is to give consumers more value for their money.
The firm that successfully competes using the best-cost provider strategy needs to be able to incorporate upscale product attributes while still aggressively controlling costs. T/F
best-cost provider
True
Which of the following would not be a successful business strategy resulting from rebalancing due to the shifting balance of power in the international economy?
Promoting the same standards of quality throughout the world while maintaining the flexibility to tailor product attributes to the customs and traditions of local markets
Enhancing the use of R&D, integrating innovation, and devising new products at lower costs while developing a long-term customer focus
Attempting to identify clusters of similar customers across a broad base of international markets to allow building revenue and/or profit streams that would support ongoing capital investment
Engaging in specialized production for a significant number of local markets by constructing manufacturing facilities in several locations to ensure that products produced would meet local tastes and preferences
Engaging in specialized production for a significant number of local markets by constructing manufacturing facilities in several locations to ensure that products produced would meet local tastes and preferences
The high cost of information technology infrastructure and the need for highly skilled labor in the production process using many of the new technologies requires a market niche that caters to a large global market that requires the firm have the ability to provide mass customization and increased sensitivity to cultural diversity.
BIZ STRATEGY
There are several approaches to success as the rebalancing in the world economy moves forward, with two major approaches
Identifying ____across multiple domestic and/or international markets that would allow for building revenue and profit streams to continue
Building operations of an adequate scale in specific regions and territories by teaming up with very knowledgeable on-the-ground partners for product development. T/F
Global entrepreneurs must become catalysts of change and enhance the use of __and integrate innovation to develop new products,
Process innovation and the transfer of technology are increasingly becoming key to \_\_
promoting the same standards of quality throughout the world on a consistent basis while at the same time incorporating the flexibility to tailor packaging or the image of the product to suit the customs and traditions of the local market. T/F
clusters of similar customers
True
R&D
global success.
Tru
The demand curve for a product reflects which of the following?
The impact of prices on the amount of product offered
The willingness of producers to offer a product at alternative prices
The impact that price has on the amount of a product purchased
The impact that price has on the purchase amount of two related products
The impact that price has on the amount of a product purchased
Demand is the quantity of goods or services that buyers will purchase at various prices. A demand curve is a graphical representation of related price and quantity demanded, so the demand curve represents the impact that price has on the quantity of the good purchased.
In relation to the balance of trade, all international transactions involving the purchase or sale of physical products between domestic and foreign countries are reflected in:
the balance of the capital account.
the official financing account.
the trade balance in the current account.
the capital account surplus.
the trade balance in the current account.
The balance of trade is the difference between the export (sale) and import (purchase) of merchandise (physical products) by a country. These transactions are reflected in the trade balance in the current account.
In which of the following situations would there be inelastic demand?
A 5% price increase results in a 3% decrease in the quantity demanded
A 4% price increase results in a 6% decrease in the quantity demanded
A 4% price increase results in a 4% decrease in the quantity demanded
A 3% price decrease results in a 5% increase in the quantity demanded
A 5% price increase results in a 3% decrease in the quantity demanded
The price elasticity of demand is the absolute value of the percentage change in quantity demanded divided by the percentage change in price. If the elasticity is less than 1.0, the elasticity is inelastic. Since a 3% decrease in quantity demanded results from a 5% price increase, the elasticity of demand is:
0.3 ÷ 0.5 = 0.6
This is a number less than 1.0, indicating inelastic demand.
Demand/Price
Falser Co. increases all of its input factors by 100%, resulting in increased output of 90%. Which of the following statements identifies the effect of this change?
Marginal returns rise.
Marginal costs decrease.
Returns to scale increase.
Returns to scale decrease.
Returns to scale decrease.
The law of diminishing returns (also called the principle of diminishing marginal productivity) is an economic law stating that a point will eventually be reached in production at which additions of an input will yield progressively smaller, or diminishing, increases in output.
SOURCES OF SOVERIGN WEALTH FUND
The primary sources of funds come from earnings from ___(primarily energy), from exports,
A key determinant of the export earnings is generally a ___that makes a country’s goods and services lower priced in terms of the foreign currency.
PROBLEM
Central Banks in emerging economies often do not have the policy tools necessary to absorb or sterilize all the domestic currency created to support the trade surplus. T/F
___are government investments funded by foreign currency reserves but managed separately from official currency reserves and invested for profit.
commodity-based investments
weak currency
True - They cant keep up
Sovereign wealth funds
Company A and Company B are subsidiaries of Company C, a multinational company. A has a fixed corporate tax rate of 15% and B pays a 25% fixed corporate tax rate. A sells a component to B at a price ranging from $100 to $200 per unit. Which of the following statements is correct regarding the transfer price from A to B?
A transfer price of $100 will maximize after-tax profits of B and C.
A transfer price of $100 will maximize after-tax profits of A and C.
A transfer price of $200 will maximize after-tax profits of B and C.
A transfer price of $200 will maximize after-tax profits of A and C.
A transfer price of $200 will maximize after-tax profits of A and C.
A transfer price of $200 will have an after-tax revenue of $170 [$200 × (1 − .15)] for Company A and an after-tax expense of $150 [$200 × (1 − .25)] for Company B, for a net after-tax profit of $20.
A transfer price of $100 will have an after-tax revenue of $85 [$100 × (1 − .15)] for Company A and an after-tax expense of $75 [$100 × (1 − .25)] for Company B, for a net after-tax profit of $10.
Hence, A transfer price of $200 will maximize after-tax profits of A and C.
__is the internal price charged by a selling department, division, or subsidiary of a company for a raw material, component, finished good, or service to a buying department, division, or subsidiary of the same company.
Transfer price
A country’s currency conversion value has recently changed from 1.5 to the U.S. dollar to 1.7 to the U.S. dollar. Which of the following statements about the country is correct?
Its exports are less expensive for the United States.
Its currency has appreciated.
Its imports of U.S. goods are more affordable.
Its purchases of the U.S. dollar will cost less.
Its exports are less expensive for the United States.
Bought something for $10 @ 1.5. Now its worth 1.7. I now have a gain, so when i can import it, it’ll cost me less.