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CEPA > Section 12: Goals and objectives > Flashcards

Section 12: Goals and objectives Flashcards

1
Q

Relentless execution

A

Vision
Alignment
Accountability
Rhythm

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2
Q

Vision & Purpose

A 
Belief, Passion, Opportunity, Focus
- core values
- one or two areas to dominate
- creative visualization
Expressed in a Brand Statement
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3
Q

Brand statement

A

Mission
Reason to believe
Proof statement
Tone and manner

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4
Q

Success Areas

A

Personal, Financial, Business

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5
Q

Value Systems

A

Management, Family, Owner

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6
Q

Smart Goals

A 
Specific
Measurable
Aspirational
Realistic
Time-based
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CEPA (18 decks)

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