Search Engine Optimization Flashcards

1
Q

Content creation process for SEO

A

Start with defining a long term Keyword
Create Long Content
Increase a Hook that is unique for the topic

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Where should a Keyword show up on a page?

A
Title Tag
In the first 100 words
In your Image Alt Text
In an H1 Text
In an H2/H3 Text
In the last 100 words
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

What are LSI Keywords and where are they used

A

Latent semantic indexing
Latent semantic indexing (LSI) is a system search engines use to analyze the other words people use surrounding a given topic. LSI keywords are words and phrases with a high degree of correlation to your target topic. Google’s algorithm uses them to help determine content quality and relevance to the search term

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

How does Broken Link Building work?

A
  1. Step, find broken links on sites you want to link to
  2. Find/create content on your own site that replaces these links
  3. Create the editor of the site and propose to exchange the link
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

What impacts on-page-seo

A
Keywords
Copywriting 
Media
Links
User Experience
Conversions
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

What are the basics steps to increase your search engine rankings

A
  1. Keyword Research
  2. Creating and optimizing content on page
  3. Building page authority via Backlinks and shares
  4. Analytics and tracking
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

What are tipical technical errors that impact SEO

A

Blocked Pages
Messed up redirects
Duplicate Content
Broken Links

How well did you know this?
1
Not at all
2
3
4
5
Perfectly