Sampling Key Terms Flashcards

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1
Q

Sampling techniques

A

The method used to select people/animals from a population

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2
Q

Bias

A

Over or under representation in a sample

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3
Q

population

A

The entire group a researcher is interested in

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4
Q

Generalisation

A

The extent to which findings can be broadly applied to the population

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5
Q

Target population

A

A group who are the focus of a researchers interest from which a smaller group is selected

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6
Q

Sample

A

A small group of individuals that the researcher uses to research from

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