Sampling Flashcards

1
Q

Sampling

A

Sampling is when researchers take a sample from the population for their
observation.

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2
Q

Volunteer Sampling

A

When the researcher posts an advert and people volunteer to be participants in the study.

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3
Q

oppurtunity sampling

A

When a researcher approaches members of the public who are willing and available to participate in the experiment.

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4
Q

Systematic Sampling

A

When researchers select every nth person from the population to participate

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5
Q

Random Sampling

A

When a participant chooses randomly from a full population of people.

Every person within the population has an equal chance of being a participant.

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6
Q

Stratified Sampling

A

Composition of the sampling reflects the proportions of people in certain subgroups within the target / wider population.

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7
Q

P+C of Random sample

A

+ Potentially unbiased

+ Confounding or extraneous variables should be equally divided between the different groups, enhancing internal validity.

  • Difficult and Time consuming to conduct
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8
Q

P+C of Systematic sample

A

+ Objective method

  • Time consuming
  • People who have been selected may refuse which at that point could be a volunteer sample
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9
Q

P+C of Stratified sample

A

+ Representative of the population - high population validity

  • Cannot account for every single subgroup
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10
Q

P+C OF Opportunity sample

A

+ Convenient

  • Unrepresentative - low population validity
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11
Q

P+C of Volunteer Sample

A

+ Easy and participants are engaged

  • Volunteer Bias
  • Responsive to cues
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12
Q
A
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