Sampling Flashcards
Population
The set of things you are interested in
Census
Measures every member in the population
Parameter
Number that describes the entire population such as the mean or sd
Sample
Subset of population
Statistic
Value calculated from the sample such as mean
Sampling unit
Individual unit from population, eg a particular person living in UK
Sampling frame
List of all sampling units in population
Simple random sampling
Numbers all items in sample
Randomly chooses sample
Systematic sampling
Numbers all items in population
Let n = population / sample
use random numbers from 1 to n to select first sample
Pick every nth number after that
Stratified sampling
Divide population into groups
Group / population x sample size
Use simple random sampling to select items in group
Opportunity sampling
Sample consists of any items which are available to be sampled
eg people coming out of a shop
Quota sampling
Population divided into groups
Opportunity sampling is used to sample until required number of items per group has been sampled